Freelancer profile translated to English.
Back to original languageAbout Christian
I develop autonomous and engaged teams. With 14 years of experience, I believe the best decisions come from truly listening to customers, as well as employees. My role is to inspire and guide teams to create projects that bring real value, both for the company and for our customers.
French
Native or bilingual
English
Fluent
Can work on-site
Lille (up to 30km), Paris (up to 10km)
Experience
- KILOUTOUFrance E-commerce Manager KiloutouRETAIL (LARGE RETAILERS)October 2023 - Today (2 years and 8 months)Villeneuve-d'Ascq, FranceE-commerce expert (e-merchandising, search, customer journeys, relational emailing, customer digitalization, Trade Marketing etc.) in charge of the growth of the group's French website.
- EI Christian RousseauxIndependent Digital ConsultantE-COMMERCESeptember 2022 - Today (3 years and 9 months)Lille, FranceI help e-merchants develop their digital business: website creation, content creation, etc.Digital transformation of a business that only communicated on Telegram.Online store creationSetting up targeted email campaigns
- Leroy MerlinDigital Market Manager GardenJanuary 2022 - Today (4 years and 5 months)Mission: Define the digital strategy through offer expression (including MKPL), e-commerce levers, monetization, and digital needs. Results:- Implementation of the seasonal launch plan: priority SKUs, next-day delivery.- Optimization of product offer expression: tree structure, search, e-merchandising, customer reviews… and omnichannel customer journey.- Agile project team for motorized equipment, gardening, and furniture.- Optimization with supply chain and offer to ensure a good service level for products: availability, price, stock, etc.- Implementation of Sponsored Products & SEA campaigns with the internal hub.
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Education
- Master's degree in E-commerce through work-study, Direct/Digital Marketing and E-BusinessInstitute of Management and Distribution Marketing2012Master e-commerce en alternance, Direct/Digital Marketing and E Business
- Bachelor of Science in MarketingInstitute of Management and Distribution Marketing2010Bachelor's degree, Marketing and direct Marketing