Christian Fischer

If desired, I work on a 100% success basis. Target media include the major well-known Tier 1 media (BILD, Manager Magazin, Welt etc.), news agencies, TV/Radio, as well as trade media.

As the author of the bestseller "Macht Schlagzeilen! 1,000 PR Ideas", the press office offers a rich pool of original ideas and strategies for effective press communication.

Specialized in PR for complex topics in areas such as management consulting, digitalization, AI, energy, high-tech, industry, logistics, and sustainability.

1. Use of the ZIMPEL tool from news aktuell with access to over 47,500 press contacts in the DACH region.

2. Building an exclusive top distributor network with personal contacts to journalists in leading media.

The fee is only incurred when communication successes – i.e., publications in the agreed target media – are achieved. Motto: "I don't talk. I deliver."

The creation of a PR campaign takes place in clearly defined steps, starting with a briefing, followed by conception and implementation phases.

For the management consultancy specializing in purchasing and supply chains, I was able to win over almost all relevant media. From Manager Magazin to Reuters to ntv or ARD.

This book is not another PR guide, but an idea generator. The author has collected 1,000 PR ideas with which companies have made headlines and customers curious. He organizes the fireworks of ideas into 160 topics within 13 categories, making them specifically searchable. Advertising, like PR, thrives on good ideas; this is where the bottleneck lies. Because the more original the campaign, the more unique the news, the greater the echo in the media.