Freelancer profile translated to English.
Back to original languageAbout Christelle
Passionate about Retail, I created WORKSHOPPING in 2017, a Marketing Studio specializing in Merchandising. I offer Training and Consulting expertise. In 2024, Workshopping is strengthening its training offer by integrating the needs of the company and the strategy to the operational level. Our challenge? To offer innovative & operational solutions in order to optimize commercial indicators and increase the awareness of your Brand throughout the customer journey.
Workshopping your 100% commercial short training solution! Workshopping offers a new perspective on commerce through consulting and training services.
Workshopping offers the following short courses:
- Commercial strategy
How to boost your commercial unit in its 360° retail strategy?
- Brand image strategy
How to boost your brand consistency in your commercial unit and on communication media: physical and digital?
- Merchandising strategy
How to boost your shopping experience?
- Operational merchandising
How to sustainably energize your field merchandising?
- Window strategy
How to boost your traffic with attractive windows?
- Tailor-made 100% intra-company commerce
How to boost your business skills in your image?
+20 years of experience around Commerce: Development Strategy, Marketing, Merchandising in the Fashion, Textile and Home sector and numerous collaborations with training organizations.
English
Fluent
Spanish
Basic
French
Native or bilingual
Can work on-site
Rennes (up to 50km)
Experience
- Groupe ITC FormationHOP Formation_ Marketing & Management Training ConsultantEDUCATION AND E-LEARNINGSeptember 2024 - Today (1 year and 9 months)Saint-Malo, FranceI participate in the development of the ITC in the Saint-Malo area by designing fun and dynamic training courses for Bac+3 and Master's students in apprenticeship. My dynamic? Theoretical contributions via interactive PDFs designed on Genially and case studies inspired by the Afest approach. Omnichannel strategy, Event & Social Networks, Communication Law and IP are discussed.
- IGC Business SchoolIGC Business School_ Marketing & Management Training ConsultantEDUCATION AND E-LEARNINGSeptember 2023 - Today (2 years and 9 months)Develop skills at the IGC Business School for BAC +3 and Master's level training based on intercultural Management and Project Management around theoretical supports and practical cases.
- Galileo Global EducationLISAA_ Marketing & Management Training ConsultantEDUCATION AND E-LEARNINGSeptember 2017 - Today (8 years and 9 months)Rennes, FranceSupport the designers of tomorrow! The training offers Interior Architect & Graphic Design designers to integrate the challenges of traditional and digital marketing into their creation process. Thus, they will best advise on the strategic issues of their future clients.
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Education
- Manager specializing in textiles, fashion, design and luxury - Professional Certifications at Level I.Institut Français de la Mode, Paris.2012Classé dans le top 3 mondial des écoles de mode par The Business of Fashion. CULTURE : Mode / Luxe / Parfum / Design / Architecture / Gastronomie / Art CRÉATION : Processus créatif / Gestion de la création MARKETING : Marque & Communication / Produits / Distribution / Merch GESTION : Contrôle / Budget / Finance / Stratégie
- Higher Diploma in Applied Arts Textile Designer CreatorE.S.AA.T2001La formation se base sur l'expérimentation et la recherche, étayées par l'apprentissage et la mise en oeuvre de techniques textiles, informatiques et de communication spécifiques à ces métiers de création, de décision et de stratégie.