Freelancer profile translated to English.
Back to original languageAbout Christelle
Creating beauty with meaning ✨
Your brand identity is not just about what it shows, it's mostly about what it makes people feel. It's a story, an emotion, a real connection with those who encounter it.
As a graphic designer and art director, I founded Studio Nora with the desire to help artisans, businesses, and craft houses create a sincere, assertive, and lasting brand image. This is because I am deeply convinced that a well-crafted visual experience can evoke emotions and forge a genuine connection with its audience.
Located in the heart of Alsace, between the vineyards and the Vosges mountains, the studio leverages its expertise and coordinates a network of talents to serve demanding and distinguished brands, with the ambition of valuing those who shape beauty with meaning and conviction.
Areas of exploration:
• Strategy
• Visual identity
• Communication materials
• Packaging and labels
• Corporate books
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Studio NoraArt Director and Studio FounderSeptember 2025 - Today (9 months)Colmar, FranceNora is a graphic design studio based in Colmar. Within the studio, I help artisans and craft houses enhance the perceived value of their products, stand out in their market, and create a lasting connection with their audience through a sincere and assertive brand image.The studio's approach combines strategy, intuition, and creativity to strengthen the impact of demanding and distinguished brands.What sets me apart:• A global and strategic vision of brand image• High-end aesthetics driven by elegant and timeless design• Authentic, consistent, and sustainable communication across all touchpointsFor whom?→ Brands that lack consistency or uniqueness in their visual expression, whose visual identity no longer reflects the company's know-how and positioning, and who struggle to create a strong emotional connection with their audiences.
- Christelle AronArt DirectorPRESS AND MEDIAAugust 2013 - Today (12 years and 10 months)Freelance art director specializing in graphic and editorial design since 2013, I help discerning companies proud of their craftsmanship to stand out through the creation of visual identities and printed materials.Skills• Art Direction: listening, benchmarking, visual strategy, project management (with partners)• Editorial Design: luxury books, lifestyle magazines, architecture books, children's books, etc.• Layout: corporate brochures, flyers, press magazines, communication documents• Branding: brand image strategy, logo and visual identity creation, adaptation across various communication media• Packaging: container selection, graphic creation, and label layout• Global support: paper selection, printer selection, print managementClients & collaborationsTLmag • Bookstorming • Cherche-Midi • Aléonard • TVAA • Archistorm • Socomec • Keolis • Brasserie du Grillen • Evidens de Beauté • Kiamo • Scribeuse • Maroquinerie Thomas • Fidbak • Manifestes • Rêves de Mer • etc.
- EviDenS de BeautéCreation of a Brand BookFASHION AND COSMETICSAugust 2021 - October 2021 (3 months)Creation of a brand book:• Restructuring of the content using a roadmap• Content organization for better coherence and readability• Graphic creation in magazine format• Typographic and iconographic choices• Layout execution according to the defined graphic principles• Visual checks according to printing standards• PDF export for web and print
Reviews
Yann
YL Motion
Reviewed on 10/19/2021
Lots of creativity and responsiveness throughout the project, Christelle immediately grasped the expectations. A personal touch that truly makes a difference! I can only recommend her and would work with her again without hesitation!
PA
Paule Amee
CONECTEO
Reviewed on 11/12/2021
Recommendations
FU
FU
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Education
- National Diploma in Visual Communication ArtsÉcole Nationale supérieure d'Art de Nancy2012
- Baccalaureate in Literature with an option in Visual ArtsLycée Jean Monnet, Strasbourg2008