About Christele
- Immediate commercial momentum
- Rapid activation of partnerships
- Efficient and profitable event organization
- Optimization of your digital actions thanks to AI
- Total flexibility (service, payroll, occasional support)
- B2B/B2C Sales Development: prospecting, negotiation, loyalty, partnerships, network animation
- Events & Project Coordination: professional events, launches, trade shows, visibility operations
- Digital Marketing & AI: digital strategy, acquisition, SEO, social media, content, CRM, automation, AI tools
- Brand Communication & Visibility
- Structuring of systems & performance monitoring (KPIs)
French
Native or bilingual
English
Conversational
Experience
- FERRANDI RennesSales Development, Marketing & Communication ManagerEDUCATION AND E-LEARNINGSeptember 2021 - March 2025 (3 years and 6 months)Rennes, France• Definition and management of the Marketing & Communication strategy• Design and deployment of omnichannel digital campaigns• Management of the digital strategy: +60% engagement on channels• Organization and coordination of events (up to 500 participants)• Management of a network of 50 business partners• Sales development and placement of 80 apprentices/year• Business growth: +750% in 2 years (40 → 340 beneficiaries)• Coordination of cross-functional projects• Performance monitoring: indicators, corrective action management
- CCI Ille et VilaineExecutive Assistant – CEO & ChairmanPUBLIC SECTOROctober 2011 - August 2021 (9 years and 10 months)Rennes, FranceExecutive assistant on a freelance basis, I provide operational support to general management and steering teams. I handle the coordination of bodies (Board, Management Committee), complex agenda management, decision tracking, and interface with elected officials and institutional partners. I manage public/private networks, support executives in their strategic projects, and ensure the smooth running of actions.
- Faculté des Métiers – CCI Ille-et-VilaineTraining Sales RepresentativeEDUCATION AND E-LEARNINGNovember 1998 - October 2021 (22 years and 11 months)Rennes, FranceResults-oriented training sales representative, I developed the business by building sales action plans, prospecting and retaining partner companies, as well as placing apprentices. I managed training promotion, generated leads through events (trade shows, forums, open days), and secured funding through administrative file management. Field approach, objectives, and ROI.
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Education
- Digital Marketing & Generative AIEvocime/3012025Marketing Digital & IA Générative
- Press Relations CommunicationAgence Arène2021Communication relations presse