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Christabel B.CB

Christabel B.

Branding Identity & Content Strategy

€150/day
Saint-Germain-en-Laye, FR
3-7 years
Branding
Brand content
Luxury
Editorial Strategy
Project Management

Average response time: 1 hour

Freelancer profile translated to English.
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About Christabel

Brand development specialist with a dual expertise - editorial and digital - dedicated to luxury, premium, and authentic know-how.

Facing contextual challenges, my mission is to build your brand in both its rational form (segmentation, positioning, etc.) and its emotional form (personality, visual recommendation, etc.). Therefore, to support your brand's life cycle, I design editorial strategies whose content creates a unique and lasting connection with your community. I transform it into a medium that tells your story.

  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Saint-Germain-en-Laye (up to 20km), Paris (up to 10km)

Experience

  • Le Carnet de Lily
    Web Editor - Editorial Assistant
    PUBLISHING
    January 2018 - June 2020 (2 years and 5 months)
    Le Carnet de Lily has been Blossom Magazine since June 2020.

    Responsibilities:

    Web Writing: Monitoring and information research; Content writing (articles for different sections) in line with the editorial policy;

    Editorial Assistant: Responsible for proofreading and monitoring the quality of writing, responsible for verifying and validating the information disseminated; Ensures compliance with the editorial policy

    Editorial Content: Publishing content and optimizing the referencing of existing content on WordPress; Development of editorial tools (editorial charter, calendar, etc.) and monitoring;

    Social Media: Writing specifications, defining needs; Developing Social Media strategies; Participation in Community Management (digital, sector, and e-reputation monitoring)
    Web Project Management Proofreading Web Writing SEO Writing Team Management Editorial Strategy
  • ICC Evenemen'Ciel
    Event Project Manager
    CIVIC AND SOCIAL ORGANIZATIONS
    August 2016 - February 2018 (1 year and 6 months)
    Boissy-Saint-Léger, France
    Under the responsibility of a Communications Director:

    - Coordination and Management of event projects from conception to implementation;

    Impact Conference – 5000 participants at the Palais des Congrès de Montreuil – Budget €250K
    Organization of Concerts: Gospel Festival - 3000 participants at the Palais des Congrès de Montreuil
    Nuit de la Traversée 2017 – 6000 participants at the Paris Event Center (Porte de la Villette) – Budget €275K

    + Various seminars and workshops (between 700 and 1000 participants) throughout the year

    - Preparation and organization of project presentation meetings, follow-up, and review.
    - Development, updating, and management of schedules, briefs, and post-event reports.
    - Management of the creation of communication materials (print and digital)
    - Monitoring of administrative files: Establishment of various budgets (invoices, quotes, liaison with accounting), contracts, and other legal documents

    Logistical and operational management of the event – Production monitoring
    - Coordination of various technical service providers, artistic direction, etc.
    - Logistical coordination of various aspects (accommodation, transport, invitation badges, etc.) and on-site coordination
    - Management of speakers, presenters, and VIPs from France and abroad
    - Development of the event program and timing management;

    Event Team
    - Creation of briefs and materials for operational teams
    - Primary contact for graphic designers; Production monitoring of materials;
    - Participation in the integration and training of new employees
    Project Management Event Management Team Management

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Education

  • Specialized Master in Luxury and Fashion Management
    Ecole Conte
    2018
    Sujet de Thèse: Le continent noir: terre du luxe en devenir? Cours: - Marketing du Luxe et de la Mode: Fondamentaux du marketing, Merchandising,... - Communication - Rôle social de la Mode: Culture Luxe et Mode, Géopolitique du Luxe et de la Mode... - Économie du Luxe: Microéconomie, Management, Propriété intellectuelle... - Stylisme, dessin de Mode, création: Gestion de projets créatifs, Expression graphique... - Infographie Appliquée (Photoshop, Illustrator, Indesign)
  • Bachelor's Degree in Applied Foreign Languages
    University of Caen-Normandy
    2013
    Spécialité Anglais-Espagnol

Certifications

Christabel's certifications are only visible to Malt Community members

Skill set

SEO Writing
Web Writing
Digital Publishing
Blog
Brand Identity
Web Project Management
Proofreading
Team Management
Event Management

Categories