About Chloé
French
Native or bilingual
English
Fluent
German
Basic
Experience
- Chloé SIMODigital & E-commerce Strategist | Website CreationCONSULTING AND AUDITSJanuary 2015 - Today (11 years and 5 months)Bordeaux, FranceFor 10 years, I've explored digital in all its forms: website creation, content strategy, communication, e-commerce, branding… My background has allowed me to master both the big picture and the details that make the difference. Today, I combine strategy, creativity, and intuition to design aligned and effective digital experiences. Recent projects: redesign of the BedRepublic.eu website, digital & content strategy for Puxxle.io, redesign of the Morganeneto.com portfolio...
- DistriartisanContent & Account Manager MarketplaceE-COMMERCESeptember 2019 - February 2023 (3 years and 5 months)Bordeaux, France
- Creation of high-performing newsletters (Mailchimp, Sendinblue): writing, design, segmentation, and automation.
- Definition and management of social media strategy (Facebook, LinkedIn) and Facebook & LinkedIn Ads campaigns.
- Optimization of e-merchandising and product webmarketing to improve conversion and visibility.
- Onboarding and support for Marketplace merchants: product feed management, integration, e-merchandising, traffic, and commercial operations.
- Account management: coordination, performance monitoring, and seller relations.
- CDISCOUNTContent & Product ManagerE-COMMERCESeptember 2016 - February 2019 (2 years and 5 months)Bordeaux, FranceCreation, management, and optimization of product and editorial content for the Home, Furniture, and Outdoor categories.
- Creation and writing of SEO-optimized product sheets: content, visuals, information hierarchy, and HTML integration.
- Development of enriched marketing descriptions: product storytelling, designs created in Photoshop, user-oriented formatting.
- Management of visual and editorial strategy to improve conversion and organic visibility.
- Creation of editorial content to aid sales: comparison tools, buying guides, product articles.
- Coordination of cross-category content projects with UX and e-commerce teams.
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Education
- Web Project ManagerDigital Campus2014Chef de projet web, Communication digitale
- Event Project ManagerEFFICOM - Groupe Sciences U Paris2011Bac + 2, Gestionnaire de Projets Evènementiels