About Chloe
English
Fluent
Experience
- allègre puériculture -newell bradMarketing Product ManagerRETAIL (SMALL BUSINESS)October 2013 - March 2015 (1 year and 4 months)Saint-Étienne, France- Design, management, and development of several product ranges- Product sourcing- Product profitability management- Definition of pricing policy- Competitive intelligence, trend monitoring- Consumer studies- Strategic analysis of range performance
- allègre puériculture - newell brandCommunication OfficerRETAIL (SMALL BUSINESS)March 2015 - March 2018 (3 years and 1 month)Saint-Étienne, FranceManagement of a team of 1 to 3 people- Development of recommendations on communication strategy- Monitoring and implementation of communication strategy- Management of media and non-media communication.- Management of PR, CM, and digital agencies- Development of tools: catalogs, price lists, and sales force materials- Construction of promotional offers- Management and monitoring of operational marketing strategy
- BV SPORTCommunication ManagerSPORTSDecember 2018 - November 2019 (11 months)Saint-Étienne, France- Conception and implementation of communication strategy- Budget management- Management and animation of community management- Management of a public relations agency- Development and implementation of operational marketing strategy- Optimization of partnerships- Creation of promotions and communications related to B2B and B2C events
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Education
- Master 2 ESCSaint-Etienne Business School2012
- BTS MUCTezenas du Montcel High School2009