Freelancer profile translated to English.
Back to original languageAbout Chloé
Hello and welcome to my profile 👋
With 15 years of experience in communication and digital within companies of different sizes and sectors, I have had the opportunity to lead numerous projects for the development of their identity and the promotion of their business and brands.
On a daily basis, I help companies strengthen their communication using coherent editorial strategies and impactful web projects. My proposal? To build online discourse and presence that are true to your DNA, capable of achieving your goals and reaching your target audiences.
What I do:
- Management and optimization of digital projects to maximize your online impact.
- Development of editorial strategies and content writing aligned with your identity.
- Semantic optimization, SEO research and writing to amplify your visibility.
My added value:
- A comprehensive vision, both operational and strategic, of a company's communication challenges.
- Strong commitment to your projects through attentive listening and close collaboration with your teams.
I believe in the power of effective communication to connect, convince, and convert.
Feel free to contact me for an initial discussion and to boost your online impact! I can come to your offices or work remotely.
See you soon!
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- FRIDA COMMUNICATIONEditorial Strategy and Digital Projects SupportSeptember 2021 - Today (4 years and 9 months)Lyon, France> Project coordination and management: Project management / Site design / Site audit / Specification writing / Competitor benchmarking / Workshop facilitation x brainstorming> Editorial strategy and content writing: Web writing / Editorial charter / Site structure / Articles / Charters / Manifestos / Press releases...> Semantic SEO: SEO audit and research / SEO writing / SEO optimization
- IMPEESA PRODUCTIONProject ManagerFILM AND AVApril 2021 - Today (5 years and 2 months)Lyon, FranceDesign and production monitoring of advertising and corporate films> Development of concepts and strategic recommendations> Shooting planning> Schedule management> Project monitoring and client relations
- Blanchon GroupeCommunications ManagerCHEMICALJune 2016 - April 2021 (4 years and 10 months)St.-Priest, FranceDefinition and implementation of the group's communication strategy in line with the company's challenges and priorities> France and export communication plans, B2B and B2C> Management of the editorial strategy, ensuring adherence to brand guidelines and maintaining consistency> Planning and management of the media plan and press/influencer relations> Content production, development of sales support materials and tools> Budget negotiation and monitoring, analysis and reporting, monitoring and benchmarking> Close collaboration with the management team, marketing, and sales> Consulting for internal clients, participation in numerous cross-functional project groups> Coordination and management of various external partners (PR, video, graphic design, consulting, ...)
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Education
- Executive Master Management de projet digital, Marketing digitalVISIPLUS academy2020Executive Master Management de projet digital, Marketing digital
- Master Programme Européen Management de la Communication, Option Communication Produit et Marketing ServicesAudencia SciencesCom2009Master Programme Européen Management de la Communication, Option Communication Produit et Marketing Services