Chloé Huie Brickert

For 8 years, I have been conducting qualitative research combining 𝘀𝗼𝗰𝗶𝗼-𝗮𝗻𝘁𝗵𝗿𝗼𝗽𝗼𝗹𝗼𝗴𝘆 + 𝗱𝗲𝘀𝗶𝗴𝗻 and deriving strategic 𝗼𝗿𝗶𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻𝘀 from it for organizations that want to understand the cultural dynamics shaping uses, markets, and behaviors. My role: go into the field, talk to people, understand their experiences, and transform these observations into actionable insights for design and strategy teams.

What I can do for you

Define the right questions before going into the field: problem reformulation, method selection, research design construction.

Ethnographic observations, lab or home interviews, usability tests, immersions in France and internationally.

Data analysis, key insight identification, translation into actionable recommendations: personas, journeys, design or strategic orientation leads.

Workshops with project teams, engaging presentations, field immersions to onboard stakeholders.

Let's talk? 📩

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Hey! I'm Chloé, freelance Researcher & Strategy Consultant with 8 years of experience bridging cultural insights and strategic decisions. US-born, France-grown, with a Chinese heritage. I'm Fluent in English & French and based in Paris.

I combine socio-anthropology and user research to help organizations understand not just what people do, but why, and what it means for their strategy. My work spans Big Techs, industrial groups and social impact organizations, on topics ranging from diversity & inclusion to new service design and market expansion.

Open to research & strategy projects :--) I would love to hear about yours 📩