About Chloé
French
Native or bilingual
English
Fluent
Experience
- TALKA DECORMarketing, Communication, and E-commerce ManagerARCHITECTURE AND URBAN PLANNINGSeptember 2024 - August 2025 (11 months)Marseille, France• Communication: development and management of the editorial calendar, management of partnerships (influencers, architects, brands), definition of the overall communication strategy, competitive intelligence, content creation (photos, videos, graphics, shootings, filming), social media management, UGC content monitoring.• Marketing: planning and creation of segmented B2B and B2C newsletters, creation of Paid campaigns, contribution to brand image strategy, KPI monitoring, performance analysis and monthly reporting, participation in the organization of brand events.• E-commerce: redesign and optimization of the website structure to improve navigation and SEO, creation and updating of product pages, launching new products, improving UX/UI, managing technical optimizations of the site in collaboration with a developer and an SEO consultant.
- SézaneCommunity ManagerFASHION AND COSMETICSJanuary 2024 - July 2024 (6 months)Paris, France• Preparation, content planning, and daily communication management (timeline & stories)• Copywriting of Instagram captions• Proposal and deployment of community engagement actions for various accounts• Video content creation• Monitoring of digital and social trends as well as UGC content• Performance analysis
- OrtaCommunication AssistantFASHION AND COSMETICSApril 2023 - September 2023 (5 months)Brussels, Belgium• Social media management• Newsletter management• Product sheet creation and optimization• Creation of various photo and video content• Influence• Writing monthly reports on communication performance• Weekly analysis of sales based on social media actions
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Education
- - Creation & Branding, Retail & Customer ExperienceInside LVMH- Creation & Branding, Retail & Customer Experience
- Toeic