Freelancer profile translated to English.
Back to original languageAbout Chloé
With an MBA in Communication and Event Management, I support companies in theircommunication,marketing, and tailor-madeevent organizationstrategies.
My expertise is divided into three areas:
Event Management:Complete organization (B2B/B2C), budget management (up to €300K), and service provider coordination.
Retail & Management:Commercial performance steering, KPI analysis, and brand image management (confirmed experience at Balzac Paris).
Digital Communication:Content creation, social media management, and website development.
Whether in communication or event management, I offer a tailor-made service, in line with your objectives.
Responsive and versatile, I am involved from strategy to operational implementation.
Perfectionist, I am keen to apply myself to each of your projects and approach them with a smile and kindness.
If you are interested in my profile, I suggest we discuss it by phone, video call, or over a coffee.
See you soon!
French
Native or bilingual
Can work on-site
Lille (up to 30km), Paris (up to 50km), Porto-Vecchio (up to 10km), Lyon (up to 10km)
Experience
- Chloé C.Freelance marketing, communication & event managementJanuary 2023 - Today (3 years and 7 months)
- Brand Strategy:Supporting 8+ clients (Retail/Food) in defining their identity and customer acquisition.
- Event Production:Creating immersive B2B/B2C experiences focused on community engagement.
- Web Design & Lead Gen:Developing websites and showcase sites optimized for conversion.
- Balzac ParisStore ManagerFASHION AND COSMETICSApril 2024 - October 2025 (1 year and 6 months)Paris, FranceAssistant Manager & Store ManagerGaleries Lafayette Haussmann & Lille Store – 2024 / 2025
- Growth & Performance:Steering monthly (€250K) and daily (€18K) revenue. Exceeding sales targets by +20% through upselling and team coaching strategies.
- Data & KPIs:Daily performance monitoring: Average Transaction Value (€160), Items Per Transaction (2.1), and optimizing loyalty program enrollment rate (80%) to boost CRM.
- Customer Experience:Achieving a high customer satisfaction score (NPS: 90) through a culture of personalized service and image management.
- Agile Management:Recruiting, training, and developing a sales team in a high-growth, high-traffic environment.
- Operations & Merchandising:Analyzing best-sellers and providing regular feedback to teams to optimize stock and visual appeal.
- VIP UNLIMITEDEvent Project ManagerENTERTAINMENT AND LEISUREAugust 2022 - Today (3 years and 11 months)Neuilly-sur-Seine, France- Pre-production, production & post-production of B2B events (seminars in France and abroad, corporate parties, conferences)- Project management (project management, strategic recommendation writing, organization, logistics, service provider coordination, setup, reporting, accounting closure, etc.)- Social media content and website exploitation
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Education
- Bachelor of Economics and ManagementUniversité Catholique de Lille2021
- Strategic Approaches in Communication and Marketing Sectors - Communication DirectorEFAP LILLE2022Communication et Marketing Événementiel Luxe Digital & Innovation Marketing & Business Gestion de projet Stage d'immersion de 6 mois en entreprise Chez 1Kubator
Certifications
- Fundamentals of Digital MarketingGoogle2020