Chloé Couly

Journalist and video content creator, I design editorial and social media formats with strong narrative value, both in writing and video.

Specializing in culture, pop culture, and lifestyle topics, I support media outlets, brands, and agencies from content conception to distribution.

Trained in multimedia journalism and with experience in major media groups (Groupe Marie Claire), I combine journalistic rigor with an understanding of brand challenges.

Magazine articles, interviews, portraits, cultural and lifestyle features (web & print). In-depth work on angles, tone, and storytelling.

Scriptwriting, on-camera presence, filming, and editing of narrative and engaging videos for social media (TikTok, Instagram, digital platforms).

Music, cinema, celebrities, cultural trends: topics I master and on which I also develop my own formats.

Creation of content designed for engagement and adapted to social media codes.

Collaborations with Aroma-Zone and Groupe Marie Claire.

Participation in high-audience video projects (script for a video that reached 1.6 million views).

Creation and development of pop culture formats on TikTok and Instagram.

Editorial, rigorous, and creative, I adapt as well to a demanding journalistic line as to brand challenges, respecting the tone, identity, and objectives of each project.