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Chloé BessonCB

Chloé Besson

Supermalter

Copywriter, CSR Web Writer | Tech | IT

€500/day
3 projects
Nantes, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Chloé

Hello,

My name is Chloé. I have been a Content Manager for 8 years, a profession I have practiced as a freelancer, in agencies, and in start-ups for several years.
I create high-quality, impactful content tailored to your target audience, for both B2B and B2C.

In agencies, I worked with clients such as Lenovo, Dell, Axians, Wrike, NetApp, SCC...
I enjoy writing about technical subjects: tech, digital transformation, innovation, data, IT systems, responsible digital practices...
More recently, I managed the editorial strategy and content production for a greentech company, which allows me to write relevantly on CSR and corporate change topics.

Finally, my passion for sports and travel can meet specific needs.

I adapt my tone and style to your target audience and brand identity to provide unique writing:
-Web writing / SEO writing: website content (showcase and e-shop), blog articles, landing pages, client case studies
-Rich content: white papers, practical guides
-Sales materials: catalogs, brochures
-Emailing campaigns, newsletters
-Brand territory: brand books, culture books
-Preparation and execution of interviews
-Webinar content, motion design scripts
-Rewrites
-Proofreading
In French and English!

Efficient, committed, and autonomous, with a dual skill in project management, I will deliver relevant content within deadlines.

They say my smile is contagious, so contact me for an initial discussion! (I have many references outside of Malt that I would be happy to share with you!)

Chloé
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Nantes (up to 50km), Paris (up to 10km), Rennes (up to 10km)

Experience

  • Smartway - Zero Gachis
    Content and Communication Specialist
    SOFTWARE PUBLISHING
    October 2023 - December 2024 (1 year and 2 months)
    Nantes, France
    -Definition and management of content strategy
    -Copywriting (EN/FR) of all types of written materials for Smartway's development: white papers, guides, landing pages, web articles, client case studies, trade show flyers...
    -Definition and management of communication plans: new country launches
    -Definition of editorial line and social media publications (Smartway LinkedIn) + social selling support
    -Internal communication projects: seminars, values...
    -Client & partner interviews
    Social media strategy SEO writing artificial intelligence communication plans Content strategy
  • GDCom Group
    Content Manager
    HEALTH AND WELLNESS
    September 2022 - October 2023 (1 year and 1 month)
    Nantes, France
    Content management and production
    -Writing and/or rewriting of the Group's websites
    -Blog and newsletter writing
    -Culture book writing
    -Management of the internal journal
    -Emailing campaigns
    -Writing of brochures, sales presentations, product catalogs
    -Writing about the Group's sustainable development initiatives

    Social media
    -Definition of editorial planning and social media writing for the Group's subsidiaries
    -Training on digital strategy fundamentals
    Social media strategy Content writing Article writing Branding CSR communication
  • Auto-entrepreneur
    Freelance in Content, Communication, and Marketing
    REAL ESTATE
    November 2017 - Today (8 years and 7 months)
    Nantes, France
    -Communication manager for a bike shop: print creations, website updates on Wordpress, SEO optimization, social media strategy management (Facebook/Instagram), product and video shooting, and sales assistance
    -Social media strategy management for a real estate agency
    -Web writing: website content, blogs (in sports and wellness sectors)
    Wordpress Digital communication Content writing Copywriting Vendor management

Reviews

5.0

Out of 1 rating

H

Hélène

Etablissements Georges Renault

Reviewed on 6/18/2025

Very good experience with Chloé. Good interactions with the team and good understanding of the subjects. Very good adaptability and always in good spirits.

Recommendations

SA
MJ
CB
Samuel Abraham and 2 other people have recommended Chloé

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Education

  • Certificate in E-Marketing and E-Commerce, Web Management / Multimedia and Webmaster
    Conservatoire National des Arts et Métiers
    2017
    Certificat E-Marketing et E-Commerce, Gestion du Web / multimédia et webmaster
  • Master's Degree in Business Management, Marketing
    Ecole de Management en Alternance Vendée Nantes Atlantique
    2013
    Master Responsable en gestion d'entreprise, Marketing

Skill set

Categories