Chérine Bouzidi

Senior Project Manager / Product Owner, I support companies in the management and success of their digital transformation projects, from defining requirements to production.

My experience in specialized consulting firms has allowed me to progress from Functional Administrator to Project Manager, then Manager, by leading complex, cross-functional, and high-stakes business projects.

I act as a true interface between business and technical teams and management, with a results-oriented approach focused on organization and operational performance.

I have worked with both CAC 40 large groups and SMEs in various sectors: insurance, energy, retail, audiovisual and media, events, cosmetics, luxury, architecture, and automotive.

My areas of expertise:

• Digital and CRM project management

• Gathering and scoping business requirements

• Writing functional specifications

• Organizing and facilitating workshops

• Product prioritization and backlog management (Product Owner role)

• Coordination of technical/business/supplier teams

• Agile, Scrum, V-cycle methodologies

• Change management & user support

• Business process optimization

• Data governance & reporting

My Salesforce expertise is a strong technical asset that allows me to deeply understand CRM challenges, without being limited to the tool.

I have notably worked for: AXA, Generali, EDF, Chanel, TF1 on strategic and structuring projects.

My added value: moving projects forward, aligning teams, and transforming business needs into concrete, effective, and adopted solutions.