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Cherif Cherif El SayedCC

Cherif Cherif El Sayed

Global Expansion & Commercial Growth Professional

€900/day
Stockholm, SE
15+ years
Commercial strategy
Business development
Project Management
Business plan
Corporate strategy

Average response time: 1 hour

About Cherif

International business executive with 18+ years of experience driving commercial growth, international expansion, and strategic transformation across Europe, the Middle East, and Africa. Background spanning management consulting, automotive, mobility, and international business development. Former COO at Business Sweden and senior strategy leader at Volvo Cars with a strong record of building organizations, launching new markets, and leading cross-regional teams. Founder & CEO of Yeoun AB, developing the Lindra wellness brand.
Health and Wellness
Automotive OEM
Consulting and Audits
Pharmaceuticals

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

  • Swedish

    Native or bilingual

Can work on-site
Stockholm (up to 50km), Gothenburg (up to 50km)

Experience

  • Yeoun AB (House of Lindra)
    Founder & CEO
    January 2025 - Today (1 year and 5 months)
    Stockholm, Sweden
    • - Leading product development, brand creation, and international launch strategy
    • - Building partnerships, preparing European market entry
    • - Developing a digital-first consumer wellness brand
    Business development Corporate strategy Public relations Project Management Change Management
  • COA Consulting
    Independent Consultant – Strategy & Commercial Growth (EMEA)
    CONSULTING AND AUDITS
    January 2024 - Today (2 years and 5 months)
    Stockholm, Sweden
    • - Supporting leadership teams with market entry, partnerships, and go-to-market strategy
    • - Advising on regional scaling and revenue growth initiatives
  • Oxagon AB
    Member of Executive Management Team
    January 2025 - Today (1 year and 5 months)
    • - Leading strategy, operations, and commercial.
    • - Driving growth strategy, partnerships, and market expansion across multiple international markets.
    • - Developing go-to-market strategies, business models, and commercialization roadmaps for novel healthcare solutions.
    • - Managing strategic initiatives spanning regulatory pathways, investor engagement, clinical partnerships, and operational scaling.
    • - Translating scientific innovation into commercially viable products through cross functional leadership and stakeholder management.
Check out Cherif's experience

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Education

  • BA
    American University
    BA
  • Svenskt Ledarskap Programs | Media & Security Training Programs
    Svenskt Ledarskap Programs | Media & Security Training Programs

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