Freelancer profile translated to English.
Back to original languageAbout Marina
Marina Wilson describes herself as a creativaholic. Her fields of action are urban cultures and their relationship with diversity and technology.
Arriving in France in 2010 to pursue her studies at Skema Business School, she quickly integrated into the hip hop sphere by organizing and managing the artistic direction for 2 years of the Hypefest festival dedicated to urban fashion.
Since then, she has been found in various fields of activity ranging from podcast creation (the Black Square Club show on Rinse France) to media creation (Black Square, Afro FC) to event planning (Break The Beat, Trap Africa) and deejaying.
She has had the opportunity to work with prestigious companies such as Nike, Live Nation and Vice TV.
English
Native or bilingual
Can work on-site
Villejuif (up to 50km), Paris (up to 100km)
Experience
- Better&Stronger- Timberland EuropeInfluence Marketing ManagerSOCIAL NETWORKSJanuary 2022 - March 2024 (2 years and 2 months)Paris, Île-de-France, FranceManagement of an annual budget of €800,000 with a 25% cost reduction in two years• Implementation of management, negotiation and onboarding processes for talents• Administrative coordination, monitoring and reporting• Redesign of the profile typology and establishment of partnerships with influence agencies in the EMEA zone
- Jordan BrandBrand ambassadorFASHION AND COSMETICSSeptember 2021 - July 2023 (1 year and 10 months)Paris, France• Management of an annual budget of €25,000 for content creation and animation of a community of creatives in Paris• Representation at events• R&D advisor to the global Jordan Brand team
- Meta- Instagram FranceTalent Scout - Marketing StrategistSOCIAL NETWORKSSeptember 2020 - June 2021 (9 months)Paris, France• Management of a team of 25 talents for an operation budgeted at €150,000• Construction of storytelling and content strategy• Administrative coordination, monitoring and reporting
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Education
- SKEMA Business SchoolMaster 2 (M2)2013
- Weller International Business SchoolM22014