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Charlotte RichardCR

Charlotte Richard

Trainer, marketing consultant & professional coach

€380/day
Saint-Malo, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Charlotte

Trainer, marketing consultant and professional coach with over 13 years of experience in the perfume, cosmetics, and scientific aromatherapy sectors.

I support brands, training organizations, and sales teams in developing their performance, their professional posture, and the promotion of highly technical products: perfumes, cosmetics, aromatherapy, gemmotherapy, and the para-pharmaceutical sector.

Specializing in sales training, marketing, brand storytelling, and change management, I provide professional training, targeted coaching, and short-term assignments, both in-person and remotely.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Saint-Malo (up to 50km)

Experience

  • HOLIAROME
    Trainer & Marketing Consultant – Professional Coach
    CONSULTING AND AUDITS
    March 2021 - December 2025 (4 years and 10 months)
    Saint-Malo, France
    • Training sales teams (sales, professional posture, argumentation, customer experience)
    • Marketing and communication support for brands and training organizations
    • Structuring product discourse and brand storytelling
    • Promotion of highly technical products: perfumes, cosmetics, aromatherapy, gemmotherapy, para-pharmaceutical sector
    • Acting as a trainer and marketing consultant for a scientific aromatherapy training organization
    • One-off assignments and short-term support, in-person and remote
    Brand Storytelling Brand Strategy Training Marketing Branding
  • Parfums DIVINE
    Director of Development / Head of Marketing & Sales
    FASHION AND COSMETICS
    September 2017 - May 2024 (6 years and 8 months)
    Dinard, France
    • Definition and management of the brand's commercial and marketing strategy
    • Development of distribution in France and internationally

    • Management and leadership of a team of 5 people
    • Development of brand messaging and sales materials

    • Relations with distributors, partners, and suppliers
    • International travel: Europe, APAC, Middle East
  • CREATION BEAUTE INTERNATIONAL
    Marketing & Sales Director
    FASHION AND COSMETICS
    October 2013 - October 2017 (4 years)
    Neuilly-sur-Seine, France
    • Marketing and sales management for perfume and cosmetics brands (masstige, selective, and niche)

    • Development of marketing and sales plans
    • Creation of sales materials and merchandising tools

    • Coordination with sales teams and international partners
    • Monitoring of sales performance and market analysis

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Education

  • MasterCoach Level 2
    Institut de Coaching International de Genève
    2023
    MasterCoach Niveau 2
  • Professional Olfactocoach
    Olfactotherapie / Olfactocoaching Gilles Fournil et Elisabeth Molina
    2022
    Olfactocoach professionnelle

Skill set

Categories