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Charlotte De JoignyCD

Charlotte De Joigny

Business Strategy and Sales Management

€750/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Charlotte

"Business model agitator" I am dedicated to innovation and the transformation of companies' business models to help them remain competitive and adapt to a constantly evolving environment.
Through a questioning technique, I establish external and internal diagnostics, identify opportunities and prioritize them, propose recommendations, develop the strategy, and manage its implementation.

My differentiating soft skills
- Intuitive, sharp, and insightful, nothing escapes me (I am adaptable, I put my contacts at ease, I am attentive and listen to weak signals)
- Ability to gain perspective while getting hands-on
- Quick decision-making in complex situations
- Agile, proactive, iterative, and results-oriented entrepreneurial spirit


==> And concretely?

/1\ 360° COMPANY DIAGNOSTIC (© ESCP Method)
Global: (environment, financial, organizational, marketing, communication, and sales) or a single item
+ Recommendation

/2\ B2B & RETAIL SALES MANAGEMENT
Develop your sales network by defining a powerful sales strategy and managing its deployment.

1. Define the sales strategy
- Market positioning strategy (Competitor analysis and value proposition identification)
- Define objectives and KPIs to achieve
- Identify priority targets/verticals

2. Increase Revenue
- Business development
- Account management
- Sales and negotiation

3. Manage sales performance
- Creation of sales pitches
- Definition and KPI management
- Implementation of CRM and revenue tracking tools
- Implementation of processes

4. Management
- Team structuring
- Recruitment of all profiles
- Onboarding and team coaching
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • Wagram Consulting
    Consultant
    CONSULTING AND AUDITS
    July 2023 - Today (2 years and 11 months)
    Independent senior consultant - Sales strategy - Serving Retail
    Under payroll sponsorship

    Assignments including:
    - Sales diagnosis for the DPH sector
    - Project management for factory opening
    - Feasibility study for opening a new vertical. Retail sector.
    - Implementation of sales processes
    Strategy Consulting Sales Processes Business Development Diagnosis
  • Achalander.com
    Head of sales
    SOFTWARE PUBLISHING
    September 2021 - September 2022 (1 year)
    Objective: Accelerate the deployment of Achalander.com to retail players
    Achievements: Redefinition of the sales strategy, Recruitment, Onboarding and Management of teams
    (sales, CSM, Biz dev and tech)
    + 250% active users I + 500% MRR
    Sales Strategy Management Process Implementation Sales Negotiation Sales
  • dunnhumby
    Business Development Manager
    February 2020 - September 2021 (1 year and 7 months)
    Paris, France
    RFP Business Development Marketing Lead Generation

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Education

  • Certificate in Management and Business Diagnosis
    ESCP Business School
    Certificat management et diagnostic d'entreprise
  • Master 2, Consumer Marketing
    Ecole supérieure des Sciences commerciales d'Angers
    2006
    Master 2, Marketing grande consommation

Skill set (31)

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