Freelancer profile translated to English.

Description

Over 7 years of experience in web project management, production, and brand strategy.

I continue to thrive by leveraging my expertise in both digital and strategy/consulting from various angles for the companies I support; brand platform, repositioning, branding, ecosystem, etc.

Based in Lyon for over a year, I also travel to Paris and elsewhere.

My expertise covers all strategic aspects that can serve as a lever for companies facing different needs and challenges; corporate and internal communication, brand image, employer brand, events, social media, product launches, and communication asset production.

Guiding principle: seek opportunities and find innovative ways to address business, image, and client issues.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Lyon (up to 10km), Paris (up to 10km)

EPOKA
Consulting Director
CONSULTING AND AUDITS
July 2022 - Today (3 years and 11 months)
Paris, France
Corporate strategy, employer branding, brand platform, and event management
- Writing strategic recommendations (corporate & employer branding)
- Briefing, scoping, and managing teams and expertise
- Methodology, management, and facilitation of workshops
- Writing and managing consultations

Key clients: Louvre Hôtels Group, Caisse d'Epargne IDF, Konica Minolta, Vinci Autoroutes, Odealim, TSG
Employer Branding Brand Platform Corporate Communication Internal Communication Event Management Executive Coaching Content Production Content Strategy
5e Rue
Consulting Director
SOCIAL NETWORKS
February 2020 - April 2022 (2 years and 2 months)
Paris
Brand strategy on the social web
- Creation of brand platforms on the social web
- Definition of tones across different social web platforms
- Influencer strategy management
- Creation/rationalization of social media ecosystems
- Client relations
- Executive presence
- Crisis management
- Performance monitoring

Key clients: Air France, CNP Assurances, Sephora, Bon Marché, Pôle emploi, La Redoute, RATP, Cartier, Biocodex, Roche
Social Media Social Media Strategy Employer Branding Brand Platform Influencer Strategy Crisis Communication Tone of Voice Editorial Line Content Creation Content Production Editorial Charter Graphic Charter
Insign - Agence de communication #BusinessHacking
Digital Project Director
CONSULTING AND AUDITS
January 2017 - February 2020 (3 years and 1 month)
Paris
Web project management
- Website redesign
- Website creation
- DNVB launch
- Growth/business hacking strategy
- Influencer strategy
- CRM strategy
- SEO strategy
- Performance monitoring

Key clients: Incara Lab, JTI, Roche, Coop de France, La Poste, Idemia, Disney
Website Creation Product Launch Project Management Project Leadership Digital Communication Team Management Agile Method UI/UX