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Charline B.CB

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Freelancer profile translated to English.
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About Charline

Digital Project Manager | Amazon Seller & UX Specialist

Digital project manager specializing in marketplaces, UX, and CRM.
My expertise on Amazon Seller allows me to optimize product catalogs, improve visibility, and increase sales through tailored strategies. I also master the workings, practices, and regulations of the Amazon marketplace, thus ensuring efficient and compliant management of seller accounts.

Areas of Expertise
  • Amazon Seller & Marketplaces: product sheet optimization, catalog management, sponsored advertising, compliance with Amazon rules, SEO and conversion, FBA advice
  • Digital Project Management & UX: customer journey improvement, Agile management, wireframing, and functional testing

Why work with me?
  • Experience in B2B and B2C in e-commerce and digital projects
  • Data-driven approach to maximize sales performance
  • In-depth knowledge of Amazon strategies.

Available to discuss your needs and support your growth on marketplaces.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Montpellier (up to 50km)

Experience

  • HelloCom
    Digital Product Manager
    January 2024 - January 2025 (1 year)
    Montpellier, France
    Conducted market research for the launch of new product lines.
    Studied consumption patterns and pricing to adapt strategies. Coordinated with technical teams to ensure solutions complied with customer needs.
    Customer relationship and customer service management
  • SEFPRO,
    SEO and Customer Journey Project Manager
    January 2023 - January 2024 (1 year)
    Saint-Gobain, France
    Increased organic sessions by 85% through user traffic analysis with Google Analytics 4. Optimized navigation and conversion through UX/UI recommendations. SEO writing including relevant keyword research, tag usage, and content optimization for the target audience. Used SEO tools to analyze web content performance and identify improvement opportunities.
  • SAINT-GOBAIN
    Proxy Product Owner
    January 2022 - January 2024 (2 years)
    Saint-Gobain, France
    Agile Digital Project Management: Backlog management, participation in agile ceremonies, collaboration with international multidisciplinary teams, and solution configuration. Feature testing and validation: test plan design, functional specifications, functional and non-regression testing, user story writing, and bug tracking. Customer and user needs analysis: organized collaborative workshops with clients (internal and external) to gather and validate needs and priorities. User testing for UX optimization. Change Management: led training sessions for international users and administrators, supported by the creation of educational materials (guides, tutorials, webinars).

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Education

  • Master of Management
    IAE Montpellier
    2024
    Master Management de l'innovation
  • Marketing & Business
    University of Dublin
    2022
    Marketing & Business

Skill set

Categories