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Charline BlanchardCB

Charline Blanchard

Art Director & Senior Graphic Designer

€500/day
Caen, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Charline

15 years 🦖 of pixels, creativity, and coffee later, I am still passionate about creating impactful visual universes. As an Art Director and Senior Designer, I combine strategic rigor and creativity to bring to life projects that leave a mark.

Over the years, I've learned that effective design is above all one that meets a real need. I design visual identities, interfaces (UI/UX), websites, and print materials with a real aesthetic requirement, but always with my feet on the ground.

A global vision:I ensure that your brand image is coherent, from print to digital.

In-depth work:No unnecessary style effects, I get straight to the point to meet your objectives.

Transparent collaboration:I work with you frankly, being clear about my specialties and areas of intervention.
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • CBStudio
    Senior UX/UI Designer
    August 2025 - Today (11 months)
    Europe
    𝘽𝙧𝙖𝙣𝙙/𝙒𝙚𝙗/𝙂𝙧𝙖𝙥𝙝𝙞𝙘 𝘿𝙚𝙨𝙞𝙜𝙣𝙚𝙧
    🦖15 years of pixels, creativity, and coffee.

    Global expertise in creating digital experiences, branding, art direction, and print materials, with 15 years of design experience.

    Activities and missions:

    Senior UX/UI Design: Design of complex and intuitive interfaces, based on a user-centered methodology to optimize engagement and usability.

    Branding & Visual Identity: Development of coherent and impactful brand universes, including the creation of logos, graphic systems, and guidelines.

    Art Direction (AD): Management of the creative vision for digital and print projects, ensuring a strong aesthetic and a differentiating visual impact.

    Print & Web Communication: Creation of print materials (publishing, advertising, packaging) and digital materials (websites, applications), combining modern aesthetics and technical performance.
    Logo Design Branding website redesign Website Design Art Direction
  • Obat
    Lead Designer
    SOFTWARE PUBLISHING
    October 2022 - October 2024 (2 years)
    France
    Art Direction & Digital Strategy: Management of the visual strategy for the construction sector, aiming to modernize the brand image of a traditional target through innovative digital solutions.

    Experience Design (UX/UI): Creation and redesign of websites, focused on conversion and simplification of user journeys for French and European clientele.

    Design Systems & Scalability: Implementation of strong visual consistency on a large scale, ensuring impactful and memorable branding across all digital media.

    Sector Expertise: Translation of specific business needs for craftsmen into tangible creative solutions, combining clean aesthetics and operational efficiency.
    website redesign UI/UX Design Graphic Design Web Design prints
  • BlcDsign studio
    Art Director Graphic Designer
    December 2019 - October 2022 (2 years and 10 months)
    Management of Creative Vision: Definition of artistic guidelines (AD) for high-visibility projects, ensuring premium aesthetics and memorable impact.

    Complex UX/UI Design: Translation of strategic needs into intuitive interfaces, mastering the entire design cycle: research, wireframing, high-fidelity prototyping.

    Brand Strategy: Diagnosis and redesign of brand identities. My approach consisted of aligning the client's business objectives with strong visual storytelling.

    Project Management & Excellence: Close collaboration with stakeholders to deliver high-performing digital products, with a constant focus on quality, surgical design precision, and interaction fluidity.

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Skill set

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