Freelancer profile translated to English.
Back to original languageAbout Charles
đŻ Senior Communication Consultant, I help companies, institutions, and agencies structure and enhance their communication strategy by combining consulting, production, and operational support.
With **over 10 years of experience**, I am involved at every stage: scoping, creation, dissemination, management, during launch, transformation, or repositioning phases.
Areas of Expertise
đ§ Strategy & Communication
- 360° Communication (internal / external / CSR / employer branding)
- Project management and team or supplier coordination
- Branding & Storytelling (brand platform, positioning)
- Crisis Communication & Event Support
đŻ Content & Activation
- Content writing & production (editorial, visual, video, infographics)
- Community management & social media engagement
- Digital Marketing & Web Marketing: emailing, automation, social ads, CRM
- SEO & Content Marketing to enhance visibility and conversion
đ€ Partnerships & Development
- Patronage, sponsorship & partnerships (non-profit, corporate, sports sectors)
đ As a Trainer & Coach in Communication, Digital Marketing, and Social Media, I also work with teams (managers, works councils, associations, students, project leaders...).
âïž Have a project in mind? Want to evolve your communication?Let's talk! I'd be delighted to help you structure your approach and make it more impactful.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km), Rouen (up to 50km), Marseille (up to 50km), Toulouse (up to 50km), Bordeaux (up to 50km)
Experience
- FreelanceSenior Communication & Digital ConsultantCONSULTING AND AUDITSJune 2021 - Today (5 years)Paris, France⥠I support companies, institutions, and associations in consulting, production, and training missions in communication, with a tailor-made approach focused on strategy, execution, and results.đ§ Consulting & Project Management
- Structuring of 360° communication plans (internal, external, CSR, employer branding)
- Multichannel project management, team and supplier coordination
- Definition of key messages, branding, positioning, and content strategy
đŁ Content Production & Digital Activation- Writing, graphic design, editorial, visual, and video content creation
- Community management & social media engagement (Facebook, LinkedIn, Instagram, X)
- Implementation of SEA / SMA / paid media campaigns, SEO, and content marketing
- Creation of communication kits, field tools, brochures, infographics
đĄ Web Marketing & Data- Management of e-commerce, e-merchandising & CRM tools
- Deployment of emailing campaigns, newsletters, automation
- KPI monitoring via analytics tools, dashboards, reporting
- JeSuisAnimateur.frCreator, Webmaster and Community ManagerPRESS AND MEDIAJanuary 2015 - Today (11 years and 5 months)Paris, France⥠Creation, development, and management of JeSuisAnimateur.fr, a reference portal for professionals in social and cultural activities.đ Audience & Reach
- +200,000 unique visitors/month, 12,500 newsletter subscribers, 20,000 social media followers
- Leading independent French website in the animation sector, recognized by institutions and professionals
âïž Editorial Strategy & Content Production- Creation and updating of all content: articles, practical guides, infographics, thematic dossiers
- SEO-optimized writing, storytelling, industry news and trends monitoring
- Editorial management: planning, newsletters, social media publishing strategy
đŁ Communication & Business Development- Community management and engagement on Facebook, X, Instagram, LinkedIn
- Press relations, strategic partnerships, non-profit patronage
- Prospecting, advertiser management, advertising space sales & sponsored actions
âïž Technical Management & Digital Project Management- Website webmastering: updates, UX optimization, SEO, maintenance, and security
- Writing specifications, monitoring suppliers, managing functional evolutions
- KPI monitoring: traffic, click-through rate, conversion, engagement
- TotalEnergies SECommunication ConsultantENERGY AND UTILITIESDecember 2022 - May 2025 (2 years and 4 months)Courbevoie, France⥠Full-time strategic and operational communication consulting mission within the Biogas Business Unit (450 employees), in a context of digital transformation, CSR strategy deployment, and structuring effective internal communication.đ§ Communication Structuring & Management
- Development of messaging, key messages, and editorial charter by target audience (investors, operational staff, partners, top management).
- Writing strategic content for the Executive Committee, General Manager, and sales teams (slides, pitches, brochures, communication kits).
- Ensuring consistency of internal and external materials (FR/EN), in compliance with the TotalEnergies charter.
đ° Internal & Editorial Communication- Overhaul of the internal newsletter (3 languages â FR / EN / PL), editorial coordination, article writing, interviews, translations, automated distribution (700 recipients).
- Redesign of the internal Who's Who to facilitate cross-functional exchanges.
- Content creation for the intranet, collaborative tools (Yammer, Teams), and external social networks (LinkedIn).
- Conducting satisfaction surveys and organizing internal events (webinars, seminars, hybrid meetings...).
đŻ Marketing Communication & Visibility- Creation of a corporate presentation kit (FR/EN) for field teams: pitches, key figures, differentiators.
- Design of a Biogas brochure and marketing materials for trade shows and conferences.
- Contribution to the biogas visibility strategy in TotalEnergies' global materials.
đĄ Key Results- Better adoption of internal tools, smoother and more engaging communication.
- Harmonized tools, enhanced key messages, increased autonomy for teams.
- Strengthened image and clarity of the BU internally and externally.
Reviews
Recommendations
FU
FU
+1
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- PROFESSIONAL TITLE IN MULTIMEDIA GRAPHIC DESIGNAries ⹠AIX EN PROVENCE2016Infographie 2D, webdesign (HTML, CSS, PHP, CMS) et référencement (SEO, SEA, SMO)
- Master PGE in ManagementKedge Business School2010
Certifications
- MULTIMEDIA GRAPHIC DESIGNERAries2016