About Charles
French
Native or bilingual
English
Fluent
Experience
- Big MammaCRM & Paid Marketing ManagerApril 2025 - Today (1 year and 2 months)CRM MigrationFlow Creation & OptimizationTraining of Sales & Country TeamsPaid Ads (Meta)
- Detective BoxRetention ManagerVIDEO GAMES AND ANIMATIONJune 2024 - January 2025 (8 months)Bordeaux, FranceCreation of the Retention Department (+30% revenue vs 2023):• 2022/2024 Audit (Business & CRM) and definition of Q4 2024 & 2025 objectives,• UK Market Launch (CRM & Website),• Launch of two games (Short Stories: The Art of the Hunt & Woodlock University EN),• Supervision of the web agency.Company transitioned to QVEMA.
- AsphalteCRM ManagerFASHION AND COSMETICSApril 2023 - June 2024 (1 year and 2 months)Bordeaux, FranceDirection of the CRM Department (50% revenue attribution):• DE Market Launch,• Women's line launch,• Retail launch,• Management of one employee and one freelancer.Asphalte is a clothing brand for people who want style and quality in a piece without having to break the bank every month.
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Education
- Marketing, Brand Management & InnovationISEG2021Marketing, Brand Management & Innovation
- Bachelor of Commerce - BCom, ÉconomieCorvinus University of Budapest2019Bachelor of Commerce - BCom, Économie
Certifications
- Klaviyo Deliverability CertificateKlaviyo2025
- Klaviyo Product CertificateKlaviyo2025