Freelancer profile translated to English.
Back to original languageAbout Charles
🎯My role:
Understand your business challenges to build sustainable acquisition. E-commerce, retail, or service, I identify untapped opportunities to turn your visibility into profitability.
📈Concrete example:
Concierge website in Cannes, started from scratch. In 11 months, 100% organic: position 2 for the main keyword (590 searches/month), 54 keywords positioned, 147 organic visits/month, facing established competitors, without a euro of advertising.
➡️SEO Expertise:
►Competitor Benchmark
►Complete SEO Audit:popularity, semantics, technical/performance, server
►Technical Audit:indexing, performance, optimizations, structured data...
►Semantic Audit:Intentions, keyword analysis, editorial strategy, editorial planning
►Link Building Audit:Link profile (quantity, quality, theme), anchor profile, referrers
►SEO Web Writing:supervision, landing page, product sheet, blog
►Consulting:strategic advice, team training
►Reporting & Data:KPI Monitoring and analysis
►Local SEO and Google Business Profile
👨Sectors:
► B2B & Services
► Real Estate
► Retail & E-commerce
► IT & Tech
⚙️Technical Stack:
►Analysis:Semrush, Ahrefs, Screaming Frog..
►Data:Google Search Console, GA 4, Looker studio...
►Semantics:YourTextGuru, Kw Finder, SEO Hero...
►Authority:Majestic, SEObserver, Babbar...
►Automation:Make, Cursor
🤝Why collaborate together?
✅Results-driven Culture:My priority remains conversion and return on investment (ROI).
✅Transparency:No "black box" effect, I explain each action and its impact.
✅Pragmatism:Concrete, actionable recommendations adapted to your resources.
Stop navigating blindly.
👉 Let's discuss your goals to see how SEO can concretely accelerate your growth.
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- Expert SEO & DigitalSEO Consultant & Acquisition StrategyE-COMMERCEMarch 2024 - Today (2 years and 5 months)92400 Courbevoie, France
- Complete Technical Audit: Analysis of indexability, site structure, and performance (Core Web Vitals).
- Semantic Strategy: Study of strategic keywords, analysis of search intent, and optimization of internal linking.
- Link Building: Quality link acquisition campaigns and link profile audit.
- Client Support: Lead on strategic presentations and evangelization of SEO stakes.
- Performance Management: Reporting via Looker Studio and KPI tracking (Traffic, Positions, ROI).
- Yuri & NeilSEO ConsultantPUBLISHINGMarch 2022 - February 2024 (1 year and 11 months)Paris, FranceWithin the agency's Search department, I supported strategic accounts in optimizing their organic visibility and implementing Search synergies (SEO/SEA/Data):
- 360° SEO Strategy: Management of complex strategies for high-traffic E-commerce and Lead Gen sites.
- Advanced Technical Audits: Analysis of performance (Core Web Vitals), indexing, and information architecture for large site portfolios...
- Semantics & Content: Definition of editorial lines based on data analysis and search intent to maximize the conversion funnel...
- Strategic Link Building: Development of domain authority through high-value link acquisition campaigns...
- Data & Reporting: Creation of automated dashboards (Looker Studio) for KPI tracking and ROI analysis of actions taken...
- Client Support: Lead on strategic presentations and evangelization of SEO stakes to marketing management...
- Expert SEO FreelanceStrategic SEO & Acquisition Consultant (E-commerce & Lead Gen)PUBLISHINGDecember 2017 - January 2022 (4 years and 1 month)Courbevoie, FranceStrategic support to maximize organic visibility and conversion.
- Audit & Strategy: In-depth technical, semantic, and competitive analysis (Core Web Vitals, Crawl) to define an ROI-driven roadmap.
- On-Page & Content Optimization: Deployment of thematic clusters and optimization of search intent to capture qualified traffic.
- Link Building & Authority: Management of inbound link campaigns to boost domain popularity.
- Advertising Ecosystem: Management of Google Ads and Social Ads (Facebook/Instagram) campaigns in synergy with SEO for 360° acquisition.
- Data-Driven Management: Creation of personalized reporting (KPIs, conversions) for transparent performance tracking.
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Education
- Bootcamp, SEOEskimozExpertise et stratégique complète en référencement naturel et leviers de croissance digitale (technique, sémantique, netlinking). ♦ Audit SEO complet : Analyse technique (crawl, indexation), sémantique (recherche de mots-clés, intention de recherche) et netlinking. ♦ Stratégie de contenu : Optimisation on-page, rédaction SEO-friendly et mise en place de cocons sémantiques. ♦ Netlinking : Stratégies d'acquisition de liens de qualité et analyse de profils de backlinks. ♦ Outils maîtrisés : Semrush, Screaming Frog, Google Search Console, Google Analytics 4, et Majestic SEO... ♦ Reporting & Data : Suivi des KPIs de performance et recommandations stratégiques ROIstes.
- Create your website with HTML5 & CSSOpenclassroom2014Structure et mise en forme de sites web statiques : ♦ Structure HTML5 : Maîtrise du balisage. ♦ Mise en forme CSS3 : Gestion du positionnemen, des couleurs, des polices et des animations. ♦ Responsive Design : optimiser l'expérience utilisateur sur smartphone, tablette et ordinateur.