Charles Dufour

I design digital experiences at the intersection of product and art direction.

My work consists of transforming business intentions and user needs into coherent, useful, and desirable experiences, from concept to execution.

I am involved in both Product Design issues (UX, UI, user journeys, systems, complex interfaces) and branding and digital art direction issues (brand consistency, 360° digital ecosystem).

In recent years, I have mainly worked on:

- Structuring large-scale product experiences (e.g., onboarding, internal platforms)

- Redesigning digital identities and brand systems

- Designing products that combine performance, clarity, and aesthetic excellence

I enjoy contexts where design is not decorative but structural: it serves user understanding as much as business performance.

I work very collaboratively with product, tech, and marketing teams, with a strong focus on clarity, consistency, and execution.