Freelancer profile translated to English.

Description

CRM Consultant, I have solid experience in managing email campaigns and customer databases. My expertise has allowed me to support various types of clients in both B2B and B2C (major accounts, web agencies, media, SMEs, Startups) to optimize customer relationship processes.

I am available to discuss how I can bring my expertise to your team.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Freelance
CRM Consultant
TECH
March 2021 - Today (5 years and 3 months)
Paris, France
CRM Consultant for various types of clients: major accounts, web agencies, media, SMEs, Startups.
Emailing Newsletter Design Email marketing html email integration email template creation deliverability optimization Selligent Database Management
Groupe 6tm
CRM Manager
PRESS AND MEDIA
April 2023 - September 2023 (6 months)
Paris, France
Media group and reference services for professional sectors.
40 media brands, 400 employees, 750,000 subscribers.

- Management of the group's Newsletters, Marketing Emails, and transactional Emails via Selligent (+1.7 million per month)

- Support in the deployment and configuration of an automated campaign management system for the creation, planning, and sending of Newsletters (S-News)

- Interface between different departments (Executive Committee, IT, Digital Management, editors) to optimize newsletter production and customer relations

- Database management (segmentation, enrichment...)

- Training and upskilling of internal teams

- Analysis and resolution of technical problems
Selligent Newsletters CRM Automation Email marketing
ManoMano
CRM Consultant
E-COMMERCE
November 2023 - November 2023
Paris, France