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About Charles

I help businesses design, optimize, and automate high-performing WordPress websites capable of generating concrete results: visibility, leads, and operational efficiency.

I am an expert in WordPress (showcase sites, e-commerce, multilingual), technical SEO and SEO audits, and process automation via Make, API, Google Workspace / Google Sheets, and Apps Script.

My approach is comprehensive and performance-oriented:
I combine web development, natural referencing, automation, and security to create fast, well-referenced, and scalable websites.

I am involved in the entire lifecycle of a WordPress site:

- Creation and redesign of WordPress websites

- SEO audit and referencing optimization

- WordPress maintenance, security, and performance

- Workflow automation (Make, Google API, Google Sheets)

- CRM and business tool integration

- WordPress and Google Workspace migration

- Installation and maintenance of a complete sales funnel (ads > mail > welcome email > landing page > sale > statistics)

👉 My added value: a 360° vision that connects technology, SEO, and automation to reduce manual tasks, ensure process reliability, and maximize online visibility.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Bapst Technologies
    Web & Digital Consultant | SEO, Automation, Strategy & Web Development
    CONSULTING AND AUDITS
    July 2021 - Today (4 years and 11 months)
    At Bapst Technologies, I hold a cross-functional role combining digital strategy, web development, and online performance optimization. I support the company (and my clients) in creating effective websites, implementing powerful automations, and continuously improving Google visibility.

    I design and optimize showcase or e-commerce sites, with a particular focus on speed, UX, and SEO. I perform technical and semantic audits, restructure architecture, improve content, and develop strategies to obtain qualified traffic.

    I also integrate custom automations: site ↔ CRM/Google Sheets synchronization, automatic sending of quotes or invoices, form management, Make workflows, and API integrations.

    I also manage hosting, maintenance, security, backups, as well as advanced configuration (DNS, migration, server optimization).

    My approach is results-oriented: increased visibility, simplified processes, measurable conversions. I combine technical skills and business vision to provide truly useful solutions, adapted to local businesses as well as national projects.
  • Keolis Lyon
    IT Technician
    January 2017 - June 2021 (4 years and 5 months)
    Lyon, France
    Intervention, maintenance, and deployment of IT systems across the entire Lyon metro network.
    Maintenance, Security & Hosting Management Digital Strategic Vision & Business Support Creation & Optimization of WordPress Websites

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Education

  • BTS Electronic Systems
    Lycée Jules Ferry
    2013

Skill set

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