Freelancer profile translated to English.

Description

Hello and welcome to my profile! 👋

Are you looking to build astrong brand imageto stand out? Do you need anintuitive websitethat captivates your clients and generates results?

I'm Charles,Art Director, Graphic Designer, and Web Designer,and the founder of Studio Tekuno. Through my studio, I supportVSEs, SMEs, start-ups, associations, and freelancersin creating or completely redesigning theirvisual identityand digital presence. My approach? Not just to create something "beautiful," but to design **strategic design**, tailored to meet your business challenges, inspire confidence, and **capture your target audience's attention**.

💡 My added value:The high standards of major brands for your project

Before launching Studio Tekuno, I honed my expertise withiniconic international brandsin fashion (Levi's in graphic design, Diesel in digital marketing), as well as in the innovativeFood Techecosystem. This dual expertise allows me to combine rigorous aesthetics and creativity with a solid understanding of user experience (UX) and conversion.

🎯 My areas of expertise (Deliverables):

**Branding & Visual Identity**: Custom logo design, identity redesign, and development of complete graphic guidelines for a cohesive image.

**Website Design & Web Design**: Creation of showcase or e-commerce websites, fluid interface (UI) mockups focused on your users.

**Graphic Design & Art Direction**: Adaptation of your digital communication materials, social media assets, and advertising campaigns.

By working with Studio Tekuno, you ensure a smooth, transparent collaboration, and professional deliverables ready for deployment.

Every great project starts with a simple conversation. Contact me to discuss your goals, I'll be delighted to advise you! 🚀

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), La Roche-sur-Yon (up to 50km)

Studio Tekuno
Founder
September 2021 - Today (4 years and 9 months)
Paris, France
Art Director, Graphic Designer, and Web Designer

I'm Charles, afreelance graphic designer and web designer**. I created Studio Tekuno to support **businesses, associations, and artistsin thecreation or complete redesign of their visual identity.I design solutions tailored to each context and challenge:branding, graphic redesign, web design, and website creation.Whether you are a small, medium, or large company, an association, or a freelancer, I help you build a **strong, coherent, and impactful brand image**. My goal: to combine creativity and strategy to bring your projects to life and enable you to stand out durably.
Visual Identity Graphic Design Branding Art Direction Web Design
Octopus HACCP
Art Director - Graphic Designer - Video - Webmaster - Digital Marketing
June 2020 - January 2022 (1 year and 7 months)
Paris, France
Branding, Web Design, UX/UI & Digital Acquisition

At Octopus HACCP, an innovative company in the demanding Food Tech sector, I had the opportunity to lead a strategy combining design and digital acquisition. My role focused on two main areas: visual creation and product performance. I was responsible for creating the branding and website, ensuring a transmission of trust, modernity, and expertise. Concurrently, I designed the entire UX and UI for the business application. My primary goal was to simplify the daily lives of restaurateurs facing complex hygiene standards by creating intuitive, ergonomic, and fluid interfaces. Finally, to support the startup's strong growth, I developed and managed digital marketing campaigns (Meta Ads and Google Ads), thereby optimizing new customer acquisition and the application's visibility in its market.
L.D.B
Digital Project Manager
January 2019 - December 2019 (11 months)
Paris, France
Web Design - Digital Marketing - Social Media

For L.D.B, a brand in the creative and highly competitive fashion industry, I deployed my global expertise to shape a unique visual identity and a captivating online presence. I was responsible for conceptualizing and developing the brand's complete branding, ensuring it perfectly reflected its values, aesthetics, and DNA. This strategic thinking translated into the design and creation of the website, conceived as a truly immersive digital showcase that enhanced the user experience (e-commerce) while highlighting the ready-to-wear collections. Additionally, I managed the strategy and content creation for all social media platforms. My aim was to engage a community, build a strong visual narrative around the pieces, and ensure absolute graphic consistency across all brand touchpoints.