Freelancer profile translated to English.
Back to original languageAbout Chakib
Hello, I'm Chakib 👋
Currently a freelancer specializing in Growth Marketing, particularly in acquisition for companies positioning themselves in the B2B market. For 9 years, I've been helping French start-ups and scale-ups generate leads.
✔️ If you were to remember 3 things:
- Strong expertise in Acquisition and Activation
- 7 years of experience in B2B (Start-up and scale-up)
- A true passion for SEO
✔️ My areas of expertise:
- Lead Acquisition & Generation
- Inbound and Outbound Marketing
- ABM
- SEM: Specialization in SEO and SEA
- CRO: Conversion rate optimization of your assets
- Sales and Marketing team training
French
Native or bilingual
Can work on-site
Lyon (up to 50km), Paris (up to 10km)
Experience
- EpsorHead of GrowthSOFTWARE PUBLISHINGSeptember 2022 - January 2023 (4 months)Paris, France
- TRUSTPAIRGrowth Marketing ManagerSOFTWARE PUBLISHINGJanuary 2022 - August 2022 (7 months)Paris, FranceTrustpair is the next generation third-party risk management platform preventing B2B payment fraud. Since 2017, we are alongside Large Enterprises to clear risk and augment Finance teams processes. We are always looking for talented people to get onboard and join the adventure. Find out more on our career page: https://trustpair.fr/en/careers
- OodriveDigital Marketing ManagerSOFTWARE PUBLISHINGOctober 2020 - January 2022 (1 year and 3 months)Paris, FranceTeam management of 3 people - Marketing acquisition budget ✓ Strategy: Implementation of the digital strategy aimed at optimizing lead generation and MSP generation ✓ Growth: Participation in the development of growth levers (SEO, SEA, SMO, SMA) ✓ Performance: Implementation of KPIs and reporting for all digital actions (GTM and Google Analytics) ✓ Projects: Support in the launch of our new brand platform. Launch and redesign of all corporate sites ✓ Digital Expertise: Upskilling employees on digital campaigns
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Education
- Master, MarketingDSP Digital School of Paris2018Master, Marketing
- Professional Bachelor's Degree in Digital Marketing (work-study)Université Jean Moulin (Lyon III)2016Licence professionnelle Marketing Digital (en alternance)