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César GuiraoCG

César Guirao

Creative Strategy / Copywriter / Marketing

€120/day
Alicante, ES
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About César

Young publicist who has worked in the marketing departments of Sprinter and Hawkers in tasks related to online marketing (SEO, SEM, Web Sales Strategies, Brand Activation (physical and online) and email marketing) and offline marketing (event organization, inaugurations, brand activations, etc).

Likewise, I was in the creative department of the advertising agency Ogilvy in Barcelona as a Creative Copywriter, working on campaigns for Volkswagen, Seat, and the Barcelona City Council.

My profile is versatile, thanks to which I have had the great opportunities to collaborate in these companies in various areas. Therefore, I am open to any challenge to overcome it together.
  • German

    Basic

  • Catalan

    Native or bilingual

  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Alicante (up to 50km)

Experience

  • SPRINTER
    Multichannel Graduates Programme
    RETAIL (LARGE RETAILERS)
    July 2019 - Today (6 years and 10 months)
    Alicante, Spain
    I work multidisciplinarily in various areas of the department. From SEO, SEM to brand activation or content writing for Sprinter's website or social media.

    However, my profile is more linked to brand activation, which aims to link the launch of products from international brands such as Nike, Adidas or Puma, to our brand and its subsequent distribution. In this way, we present new products to our consumers in a more effective, direct and experiential way.
    Facebook Marketing Affiliation SEO Branded content Brand Activation Events Content Creation and Writing Twitter Marketing
  • MuthaFunk Company SL
    Creative, Project Manager & Creative Consultant
    ENTERTAINMENT AND LEISURE
    March 2019 - July 2019 (5 months)
    Novelda, Spain
    Content Creation and Writing Creative Campaign Ideation Project Management
  • Hawkers Co.
    Offline Marketing & Creative Assistant
    FASHION AND COSMETICS
    May 2018 - February 2019 (9 months)
    Elche, Spain
    - Management of reports for the Offline Marketing department accounts (Steve Aoki, Paula Echevarría, Messi, Midnight Studios, Basquiat, Haring, El Ganso).
    - Production, development, and execution of opening events for the brand's physical stores and brand collaborations such as Astondoa with Hawkers.
    - Creative copy for the elaboration of texts and descriptions of the brand's different products on its website.
    Event Organization Creative Marketing Collaboration Influencers Communication Strategy Data Analysis

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Education

  • Degree in Advertising and Public Relations
    University of Barcelona / University of Alicante
    2018
  • University Course in Creative Specialization & Design Thinking
    European University Miguel de Cervantes
    2018

Certifications

  • 'El Búnker' Contest - Creativity
    University of Alicante
    2015
  • Copywriting: define your personal brand's tone
    Domestika
    2019
    Content Creation and Writing copywriting Personal Branding Writing Creative Writing

Skill set

Categories