Freelancer profile translated to English.
Back to original languageAbout Cesar Ariel
I help companies sell more and operate better by combining business strategy with technology. I am a Commercial Engineer with over 18 years of experience and a dual profile: I define the strategy and execute it technically.
My usual projects include ERP/CRM implementation and migration (Odoo, HubSpot, Zoho One), process automation with n8n, deployment of omnichannel systems like Chatwoot with WhatsApp Business API and Meta, dashboard development in Power BI, and creation of AI agents applied to sales and customer service.
Concrete result: +20% in sales closing in CRM projects. I work remotely for clients in Spain and Latin America with immediate availability.
Spanish
Native or bilingual
English
Conversational
Portuguese
Conversational
Can work on-site
Madrid (up to 50km)
Experience
- Profesional IndependienteSenior Digital Transformation ConsultantTECHJanuary 2022 - Today (4 years and 7 months)Madrid, SpainSpecialized consulting in digital transformation for SMEs in Spain and Latin America.- ERP/CRM implementation and migration (Odoo, HubSpot, Zoho One, ERPNext) achieving reductions of up to 35% in internal management times.- Design of automation flows with n8n and Make, integrating AI agents for lead qualification and automated support.- Deployment of omnichannel systems (Chatwoot, WhatsApp Business API, Meta API) centralizing business communication.- Development of dashboards in Power BI for real-time monitoring of commercial KPIs.- Management of own infrastructure on Docker Swarm, Traefik, and Portainer on Linux servers.
- HUPI CONSTRUCTORASales and Marketing ManagerJanuary 2020 - January 2021 (1 year)I led the sales team, defining the commercial plan. I directed the marketing team in the creation and execution of the digital and traditional marketing plan.
- CORAR INTERNACIONAL S.A.Marketing and Business Intelligence ManagerJanuary 2016 - January 2020 (4 years)• Outstanding Achievement: Led the corporate brand positioning project on social media, significantly increasing visibility and engagement.• Designed and executed the company's strategic plan, overseeing all marketing area activities.• Implemented a CRM and automated processes, using databases to generate general reports and train staff.
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Education
- Commercial EngineerUniversidad Columbia del Paraguay2013Ingeniero Comercial | Equiv. ADE + Ing. Organización Industrial
- Specialization in ISO 9000 and 26000Especialización en ISO 9000 y 26000