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Céline KuentzCK

Céline Kuentz

Commercial Development Support

€990/day
Mâcon, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Céline

SHARED EXPERTISE ON A PART-TIME BASIS
Operational to develop your business in the field.
“Faced with business continuity challenges, during strategic replacements (maternity, sickness, retirement departures...) and commercial development needs, I bring my expertise and adaptability, with over 23 years of experience and an established professional network.”

I offer tailor-made missions, ranging from defining brand positioning to operational support for sales teams in the field.

Sales & Strategy
Strategic thinking.
Brand positioning.
Commercial analysis.
Target prioritization and customer development.
Field support.
Tailor-made solutions to optimize your sales strategy, strengthen your
presence in the field, and develop your client portfolio.

Project Coordination
Communication
Idea Creation.
Event Organization.
Manage press campaigns, create materials.
Expertise in the promotional merchandise market.
I support you in organizing your client events, trade shows, team building
events, and product launches. From conception to execution, I bring creative ideas and ensure smooth coordination based on your needs.

Optimization and Training
Process structuring,
Contact initiation,
Tour organization.
Field training.
Support for sales teams throughout the entire sales cycle:
refine their client approaches, anticipate and manage objections, and strengthen the effectiveness of sales arguments and tools.
Pragmatic and company-adapted training.

Do not hesitate to call to discuss potential synergies and the appropriate format. Flexibility: collaboration adapted to your needs and pace.
  • HR peace of mind without administrative complexity.
  • Limited risk.
  • Shared expertise without constraints.
  • French

    Native or bilingual

  • Spanish

    Fluent

  • English

    Fluent

Can work on-site
Mâcon (up to 50km), Lyon (up to 50km), Chalon-sur-Saône (up to 50km), Paray-le-Monial (up to 50km)

Experience

  • Foulon Sopagly
    Commercial Development in the Fruit Juice Industry
    RAW MATERIALS INDUSTRY
    January 2025 - Today (1 year and 5 months)
    Mâcon, France
    Commercial and product development in the fruit juice, puree, and
    concentrate industry in B2B in France and internationally / Foulon Sopagly
    Create, build, and develop
    B2B market databases.
    Economic monitoring.
    Research and select suitable distribution or purchasing networks by
    country.
    Define strategies for new markets.
    Define a creative concept Commercial B2B Sales Food Industry Export
  • Janny MT
    Export Sales Representative
    AGRICULTURE
    January 2003 - Today (23 years and 5 months)
    Péronne, France
    Deployment of an innovative patented technology
    • • Design and manage the commercialization of a preservation technology for fresh fruits and vegetables (France and abroad)
    • • Register patents and trademarks with INPI
    • • Create and develop suitable product brands (Mat Tiempo)
    • • Research and select suitable distribution networks by country
    • • Define strategies for conquering new markets
    • • Stay informed about the market (“Competitive Intelligence”), B2B partnerships, and Growth strategies
    • • Collaborate with key players to establish partnerships and enter new markets
    • • Consider market opportunities to strengthen international position.
    • • Negotiate dedicated grants to support the technology's implementation with producers, particularly in Switzerland
    • • Create, build, and develop B2B market databases (70,000 qualified contacts)
    • • Implement the technology in various countries. Currently present in 35 countries.

    Management and training of sales teams
    • • Support sales teams in the field to optimize client approaches and drive conversions
    • • Prepare sales pitches and appropriate tools, anticipating objections to enhance sales cycle effectiveness
    • • Lead discussions to adjust strategies to new market requirements

    Promotion and communication of the offering at Trade Shows
    • • Organize and participate in trade shows...
    • • Write and publish multilingual articles
    • • Develop marketing materials (technical sheets, brochures, leaflets, goodies)
    • • Prepare specifications for calls for tender and synthesize feedback

    Multichannel Communication and Marketing
    • • Write and publish, manage press campaigns, create materials. Expertise in the promotional merchandise market
    Implantation Commercial Innovation B2B Sales Branding
  • Restaurant Le Pont de Cotte
    Development Creation: Event Management
    RESTAURANTS AND FOOD SERVICE
    January 2013 - January 2016 (3 years)
    Opening of a restaurant with an event space and a wine cellar
    • • Launch and develop the event and wine cellar business (Product line creation)
    Business Creation Project Management Event Management Animation Communication

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Education

  • Pack Office
    ESC Chambéry
    2003
    Pack Office
  • Master
    Institut Jules Guyot
    2004
    Master

Skill set

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