Céline Geffroy

Anthropologist, I lived for over 22 years in the Bolivian Andes, where I conducted immersive field research within peasant and indigenous communities.

I speak several languages, have published 4 books (in French and Spanish) and numerous scientific articles, and I regularly speak as an international lecturer. I also taught for several years in higher education. Building on these experiences, I developed a practice of applied anthropology for innovation, with 6 years of experience in a large international group.

Today, I support companies and institutions in in-depth qualitative research, socio-cultural analysis, and strategic UX Research, in order to translate human and cultural complexity into operational insights to fuel innovation, strategy, and user experience.

Key Skills

Qualitative and ethnographic studies (interviews, observations, international fieldwork)

Sociocultural analysis and foresight

UX Research (user testing, diaries, co-design, insight synthesis)

Human-centered innovation (project framing, workshops, ideation)

Strategic consulting (diagnostics, recommendations)

Clear and operational reporting (reports, executive presentations, seminars)

Examples of missions carried out

Industrial innovation: multi-country ethnographic studies to inform the design of products or services.

UX Research: framing and user testing for new products and services.

Strategic consulting: socio-cultural analyses to inform executive committee decisions.

Rates

Daily rate: €650 / day (adjustable according to mission and duration).

Keywords

Applied Anthropology · Qualitative Studies · Ethnography · Innovation · UX Research · Multicultural Studies · Foresight · Strategic Consulting