Célia Z.

PR & Influence Consultant, I have spent 2.5 years supporting clients such as the Coca-Cola group, Courir, LVMH, Accor, and Tiktok at Burson and the Havas group. I master all the fundamentals of PR, from the press book to the final report, and I deliver quickly, well, and with high standards. My specialty? Creating impact for lifestyle, food, luxury, or tech brands, with accuracy and responsiveness.

My strength: I am part of Gen Z, a generation deeply connected to media shifts and new communication expectations. I know how to engage both traditional journalists and creator-journalists and hybrid media. I understand the codes of this evolving ecosystem and can adapt messages, lists, and angles to capture attention without ever distorting a brand's DNA. Whether in an agency or client-side, I have learned to quickly integrate challenges, deadlines, processes, and business contexts. I grasp briefs quickly, absorb subjects, prioritize, and above all: I execute reliably.

I am operational across the entire PR and influence chain! Listing files, reporting, analysis, monitoring, or research on editorial calendars: you are in the right place.

I have also developed strong relationships with talent agencies and content creators whom I engage for press events, influencer trips, or targeted product mailings.

I am comfortable both in an agency and client-side, for operational or strategic missions (always with a touch of creativity).

Thanks to my varied background, I navigate easily between the lifestyle, food, luxury, tech, and sports sectors, as well as CSR, public, and institutional communication. I bring a transversal perspective and a real capacity for adaptation: versatile, structured, and proactive.

📍 Available for one-off or ongoing missions in Paris or remotely