Célia Masala

I support employees in developing and enhancing their professional image through global, coherent, and personalized communication.

Custom Visual Identity Creation

I design unique logos, in line with each employee's image and values, and develop complete graphic guidelines to ensure visual consistency across all materials: web, print, and social media.

Global Communication Strategy

Personalized communication plans are defined according to individual objectives. I also develop tailor-made editorial calendars to organize and optimize content distribution.

Social Media Management

I manage social media with regular posts, adapted to the needs and target audience of employees. Performance is analyzed to adjust strategies and maximize engagement and visibility.

Communication Materials

I create flyers, business cards, brochures, and other printed materials, as well as visual and text content for impactful digital and print campaigns.

Custom Emailing Campaigns

I design and manage emailing campaigns for promotions, newsletters, or events, with results analysis to improve their effectiveness.

Websites and SEO Optimization

I develop responsive, mobile-optimized websites with a basic SEO foundation to improve online visibility. I also set up Google My Business profiles and register on professional directories.

Administrative Management and Global Service

I handle quote management, invoicing, and project tracking. My goal is to offer comprehensive support, from visual creation to digital and administrative management, for turnkey, human-centered, and tailor-made communication.

- Administrative Management:

• Organization and follow-up of meetings (invitations, minutes, decision tracking).

• Membership management and member database.

• Coordination of communication between members and partners.

- Club Organization and Management:

• Monitoring of projects and actions undertaken by the club.

• Support for members in their initiatives.

• Monitoring local entrepreneur needs to adapt club services.

- Event Management:

• Planning and coordination of meetings and workshops.

• Registration management and follow-up.

• Relations with speakers and partners.

- Commercial Prospecting via LinkedIn:

• Identification and contact with B2B prospects.

• Targeted and structured prospecting approach.

- Commercial Follow-up and Lead Organization:

• Creation and management of a prospect database on Notion.

• Follow-up of communications and organization of follow-up actions.

- Structuring the Prospecting Process:

• Implementation of a commercial monitoring tool to centralize prospect information.

• Contribution to the organization of the prospecting pipeline.

- Tools Used:

• LinkedIn, Notion, Google Drive.