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Cédric MerlaudCM

Cédric Merlaud

Lobbying / Strategy / Communication

€700/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Cédric

My name is Cédric, I graduated from Sciences Po Paris (Master in Public Affairs) and the Paris Bar.
After training with elected officials in ministerial cabinets and at the National Assembly, I joined the tech world where I lead public affairs and communication strategy. Working in small, high-growth companies, I am used to working in uncertainty, transversally, and intensively.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • VOI Technology
    Director of Public Affairs and Communication - France, Italy and Spain
    April 2024 - Today (2 years and 2 months)
    Paris, France
    Public Affairs and Communication Strategy / Budget Management in the 3 markets:
    • Definition, direction, and execution of Public Affairs and Communication strategies.
    • Development and management of Public Affairs and Communication budgets in the three markets.
    • Management of public affairs, communication teams, and agencies in the three markets.
    • Adaptation of the corporate vision and processes from Sweden to the three markets.
    • Management of teams and agencies in each market.
    Head of Expansion in the three markets:
    • Identification of market expansion opportunities in France, Italy, and Spain.
    • Definition of the approach strategy, messaging, and target prioritization.
    • Management of public tender responses (strategy, timeline, lobbying, etc.).
    Institutional Communication and External Representation of Voi:
    • With institutions (ministries, parliamentarians, local elected officials, and administration).
    • In the press (BFMTV, France Bleu, specialized press, local newspapers, etc.).
    • Public speaking at events and trade shows.
    • Within the Federation of Mobility Companies (Alliance des mobilités - Mobilans).
  • VOI Technology
    Director of Public Affairs
    December 2022 - April 2024 (1 year and 4 months)
    Paris, France
    Strategy, team management
    Budget oversight and management
    External representation of Voi
    Market expansion
  • LIVI
    Senior Public Affairs Specialist
    MEDICAL
    November 2021 - September 2022 (11 months)
    Paris, France
    Management of the first inter-company medico-economic study on telemedicine.
    Negotiation of partnerships in line with global strategy and ROI measurement.
    Reporting of French work to the public policy team in Sweden.
    + All tasks of the Public Affairs and Public Partnerships Manager.

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Skill set

Categories

  • Other