Freelancer profile translated to English.
Back to original languageAbout Cédric
👋 Welcome to my Malt profile,
B2B lead generation specialist, I help companies accelerate their growth around several pillars:
1️⃣ CONTENT STRATEGY AND PRODUCTION
Editorial line, planning, content creation or optimization, according to your objectives
✔️ Blog posts, white papers, and case studies
✔️ Emailings & newsletters
2️⃣ CONTENT AMPLIFICATION
Using content and other levers to fill your CRM with qualified leads
✔️ Linkedin prospecting campaigns (Waalaxy, SalesNavigator, etc…)
✔️ Linkedin Posts
✔️ Targeted partnerships with other relevant players (media, newsletters)
3️⃣ MARKETING AUTOMATION
Creating an email automation strategy in your tool using content to automatically qualify leads for your sales teams.
✔️ Setup and/or configuration of your marketing tool (Hubspot, Plezi, etc…)
✔️ Landing page creation
✔️ Workflow, lead nurturing / scoring creation
✔️ Alignment of Sales and Marketing teams
4️⃣ MONITORING & TRAINING
Throughout our missions:
✔️ Performance analysis of actions taken
✔️ Support and training for teams
✔️ Recommendations of trusted freelancers for needs outside my expertise
I invite you to scroll down my profile to get a better idea of my experience.
Feel free to contact me if you would like more information ⬇️
French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual
German
Conversational
Hungarian
Basic
Nepali
Basic
Portuguese
Conversational
Remote only
Primarily works remotely
Experience
- maltFreelance Growth / Inbound B2BTECHJuly 2017 - Today (9 years and 1 month)Lyon, FranceHappy Freelancer since 2017.Assignments:
- Growth hacking & AARRR
- Coaching of C-level executives in startups
- Business Plan creation (marketing section) and simulation models
- Creation of digital strategies and definition of objectives (OKRs)
- Launch of websites and mobile applications
- Implementation, optimization, and ROI measurement for performance-based acquisition campaigns
- Coaching companies in transition to full-remote
- Professional training and workshop facilitation
Some clients: Orange, Natixis, Promising Startups. - CometHead of B2B MarketingHUMAN RESOURCESAugust 2018 - August 2019 (1 year)Paris, FranceFirst platform connecting Tech/Data freelancers with companies. Pioneer of remote work at comet (info: https://soundcloud.com/declicpodcast/17-cedric-costa)
- Creation of the B2B Marketing department
- Inbound Marketing and CRM: Hubspot setup, personas, lead nurturing, lead scoring, landing page creation
- Acquisition: growth hacking, media partnerships, traffic management
- Content: creation of e-books and materials to fuel nurturing loops
- ShaprDirector of Partnerships and New ChannelsENTERTAINMENT AND LEISUREJuly 2016 - July 2017 (1 year)Paris, FranceResearch and development on the growth of the pre-Series A app: interaction with 15+ service providers, 50+ media and influencers.
- Development of tech/lifestyle media partnerships such as The Hustle and Secret London (annual budget US/UK/France of $800k)
- Management of mobile marketing acquisition tests (annual budget of $100k): ASO, AdMob, Yahoo, Taboola, and AdTech networks
- Reporting via Appsflyer & iTunes Connect / agile methods
Reviews
Antoine
Réseau IDLR
Reviewed on 3/2/2023
I have been working with Cédric for several years now and can only warmly recommend him. Cedric is a competent, responsive, and very professional individual. He has always demonstrated great technical expertise and has effectively and sustainably supported us in the development of our company. His work is always delivered on time and in a highly professional manner. Cédric is also a very clear and precise communicator, which allows us to work with him smoothly and efficiently. In summary, if you are looking for a competent and reliable freelancer, do not hesitate to contact Cédric.
A
André
Licorne Society
Reviewed on 8/11/2022
We worked on a short initial mission with Cédric who helped us define a B2C & B2B marketing strategy.
Cédric guided us in identifying major directions, targeting relevant areas to focus our initial efforts.
Recommendations
+1
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Education
- Master 2Neoma Business School2012Marketing digital, finance, management, RH, macro & micro économie, comptabilité, droit des entreprises, stratégie
- Computer ScienceEcole 422014Formation au code (HTML, CSS, JS, C)