About Cédric
French
Native or bilingual
English
Fluent
Experience
- InspotSEO ConsultantDIGITAL AND ITJanuary 2018 - Today (8 years and 5 months)Paris, FranceFounder & President of Inspot SAS.Inspot assists its clients in acquiring qualified traffic from search engines.Our expertise covers all aspects of "inbound marketing": SEO, social media optimization, local SEO, SEO for websites and mobile applications, content marketing, e-reputation…The team is particularly skilled in providing strategic support to brands or large corporations facing complex challenges:• numerous country and/or language versions• websites with high audience or page volumes• complex technical platformsOur consultants have tools and solutions that facilitate the technical integration of our recommendations on any type of platform, framework, or CMS.Services offered:• SEA PPC / Paid Search• SEO / Organic Search• In-depth Audits• Crawl and log analysis• SMO: optimization for social tools• Mobile SEO• Link building• Platform, framework, CMS optimization• AMOA / AMOE for site migrations• Project Management• Strategic Support• Multilingual and multi-country management• Web Analytics, Reporting, and advanced dashboards
- KidiwizSEO ConsultantDIGITAL AND ITMarch 2017 - Today (9 years and 3 months)Paris, FranceFreelance consultant at Kidiwiz agency.Kidiwiz is a digital marketing agency specializing in the early childhood universe and more broadly in the Parents-Children-Family target audience. The webmarketing agency's mission is to support brands and companies determined to communicate effectively on the Internet, regardless of their size and challenges.
- HomeAwayGlobal Product SEM Senior ManagerTRAVEL AND TOURISMJanuary 2014 - March 2017 (3 years and 2 months)Paris, FranceCross-functional management of Product, Development, Marketing, and Traffic Acquisition (SEO, SEA, Display) teams. Support in prioritizing and specifying evolutions of platforms used by HomeAway worldwide, with the goal of maximizing conversion volumes and levels of traffic from search engines.• Definition and implementation of traffic acquisition strategies for HomeAway's 40+ sites in over 145 countries, in direct liaison with the VP Global Digital Marketing• Multi-brand strategy, definition of semantic fields and positioning objectives, identification of growth projects• Regular operational recommendations on all levers• Internalization of tools and processes to increase productivity and reduce costs related to the use of external tools or agency engagement• Web Analytics: performance monitoring across all channels for all group sites• BI: specific analyses based on raw data with high volume• Technical support for Traffic Managers• Team management: direct management of 5 to 6 people (local and remote management in the US - Texas - and Europe - UK, France), cross-functional management of traffic managers• Coordination and evangelization of teams on best practices for traffic acquisition
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Specialized Management Diploma in E-commerceNovancia2000