Freelancer profile translated to English.
Back to original languageAbout Cécilia
Digital marketing consultant with 12 years of multi-sector experience,I assist public and private companies in developing theironline visibility.
My expertise:
- Digital Strategy : Definition and implementation of action plans aligned with your business objectives
- Web : Website optimization to improve your Google ranking (SEO); Blog post writing.
- Community Management & Social Ads : Definition of your editorial line; Creation of your publication calendar; Management and animation of your social networks; Management of sponsored campaigns; Monitoring of campaign and publication performance.
- Content Marketing : Creation of content adapted to your audience and brand image; Creation of storytelling content; Newsletters; Video production.
- Analysis & Reporting : Monitoring the performance of actions for precise, ROI-oriented management.
- Digital Communication and Marketing:Definition of your digital communication and/or marketing strategy; Creation of communication materials adapted to your objectives and target audiences.
- Data:Analyzing and leveraging customer data for marketing purposes (Email campaigns...)
My goal:to help yougain visibility**, **attract new clients, retain them**, and **boost your growththroughpersonalized digital solutions.
French
Native or bilingual
English
Fluent
Spanish
Fluent
Portuguese
Conversational
Can work on-site
Marseille (up to 50km)
Experience
- DIG-ENOWEB MARKETING CONSULTANTDIGITAL AND ITApril 2025 - Today (1 year and 4 months)Marseille, FranceDesign and update websites using CMS | Create digital content adapted to different social media platforms | Create print and digital visuals (posters, newsletters, videos) | Implement SEO strategies | Implement SEA/SMA strategies | Create editorial lines and calendars | Design logos | Analyze performance indicators (KPI) | Analyze data | Storytelling | Manage internal and external emailing campaigns
- Caisse d'épargne CEPACB2B MARKETING MANAGERBANKING AND INSURANCEJanuary 2024 - December 2024 (11 months)13002, Marseille, FranceModernize internal newsletter | Create videos to help Sales Representatives promote banking products and services to their clients | Create tutorial videos | Organize internal events | Lead sales challenges | Extract and report data | Manage internal emailing campaigns
- Siège social Chambre de Métiers et de l'Artisanat PACACRM PROJECT MANAGERPUBLIC SECTORFebruary 2023 - June 2023 (4 months)13008, Marseille, FranceConduct and analyze the performance of internal mailing campaigns | Create video tutorials | Create automated guides on CRM | Identify user needs | Resolve technical issues | GDPR | Create internal newsletters | Train users on CRM usage | Update and clean the database | Coordinate actions with IT, marketing teams, and external partners | Plan actions and track deadlines | Prioritize tasks
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Education
- Master in Web MarketingEMD BUSINESS SCHOOL2022Master Web marketing
- Master 1 in Public ManagementIMPGT Aix- Marseille2019Management des administrations publiques