Cecilia Armand Ugon

My name is Cecilia Armand Ugon. I am an Argentine photographer, currently living in Madrid.

My work is mainly focused on fashion photography, although I also have constant interaction and interest in editorial projects, artists from various disciplines and trades, cultural editors, and designers.

I am interested in the relationship between the synergy of movement and the static nature of a photographic image. I energize the use of minimal visual resources to generate clean and simple compositions, highlighting the organic movement of things. At the same time, I try to generate an aesthetic sensibility towards composition, balance, and color, incorporating the tools from my university training as a Graphic Designer.

I have worked and collaborated with renowned brands, not only from a photographic perspective but also by getting involved in the process of art direction proposals and everything that entails the pre-production of a shooting, teamwork, retouching, and editing of the material to materialize my concepts.

IG @cecilia_armand_ugon