About Cécile
French
Native or bilingual
Experience
- Ministère des ArméesLead Product Manager - Product CoachPUBLIC SECTOROctober 2023 - Today (2 years and 8 months)Paris, FranceI work within a digital factory labeled beta.gouv.frMy missions include:🌱 Supporting the intrapreneur in defining the product vision, building their team, and aligning stakeholders.🌱 Capturing user needs and understanding product challenges through research, field surveys, and interviews in collaboration with the UX Designer.🌱 Ensuring user-centricity by organizing regular tests and measuring product impact to align development with user expectations and strategic objectives.🌱 Adopting agile methodologies by implementing frameworks like Scrum or Kanban to effectively structure teamwork.🌱 Coordinating development teams and State Startups to ensure product coherence and delivery.🌱 Conducting Proofs of Concept (POCs) and feasibility studies to validate technical and functional solutions before development begins.🌱 Managing institutional constraints by facilitating collaboration between the product team and various internal entities.
- Société GénéraleProduct Manager Multi-market - Mobile AppsBANKING AND INSURANCEMay 2023 - October 2023 (4 months)Puteaux, France
- SanteAnimoDigital Strategy Consultant & eCommerce PMHEALTH AND WELLNESSJanuary 2022 - Today (4 years and 5 months)Boulogne-Billancourt, FranceCurrently, I am working for a pharmacy that wants to create an online store for veterinary products, adding an appointment booking platform that will connect equine professionals with horse owners, a sort of "Doctolib" for animals.I am in charge of:🌱 The functional and technical feasibility study of the project, followed by costing.🌱 Finding all the service providers for the project implementation.🌱 Managing the various service providers.🌱 Budgetary control and monitoring of the project.🌱 Evangelizing digital and e-commerce best practices.🌱 Co-constructing the product strategy.🌱 Facilitating scoping workshops.🌱 Conducting competitive benchmarking.🌱 The acquisition campaign for equine professionals for the launch.🌱 Developing the multi-channel communication and web marketing strategy.🚀 Project launch Autumn 2022.Project presentation from scratch👇https://cecilepawlak.wixsite.com/santeanimo-soins
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Education
- Master of Business Administration E-businessParis School of Business2010- Double compétence digital business et technique. - Certification Google Ads. - Certification Google Analytics. - Participation avec l'association Marketing Mobile à la création d'un projet d'application mobile qui avait été retenu - Réalisation de projets professionnels Digital marketing, SEO, Mobile Apps/ PWA, - Social Media. - Alternance école-entreprise - Mémoire sur l'application de la réalité augmenté comme levier pour le commerce
Certifications
- The Professional Scrum Master - Level: Certified: PSM Iscrum.org2019
- The Professional Scrum Product Owner - Level: Certified: PSPO Iscrum.org2019