Freelancer profile translated to English.
Back to original languageAbout Cecile
I help brands achieve the desirability and distinction their products deserve.
9 years of experience — Rating: 5/5 — +100 clients supported
I am a **senior art director specializing in packaging**, with a particular sensitivity for premium, creative & innovative universes with a strong visual identity.
For over 9 years, I have been supporting brands infood & fine groceries, cosmetics, and perfumein the creation of sensitive, strategic, and differentiating packaging and visual identities. I work withagenciesas well as directly with brands.
I have had the opportunity to work for many mass-market brands on projects involvingnew product creation, range redesign, and retail variations.I also supportpremium brandsseeking a demanding, creative, and rigorously executed artistic direction.
I pay particular attention to:
- visual hierarchy,
- readability,
- graphic consistency
- color harmonies,
- the creation of sensitive illustrations and graphic elements,
- materials and finishes,
- and technical packaging constraints (embossing, hot stamping, selective varnishes…),
EXPERTISE:
— PACKAGING & RETAIL — ARTISTIC DIRECTION & BRANDING— PUBLISHING & PRINT — ILLUSTRATION
Clients: Chloé, Manucurist, Nestlé, Panzani, Taureau Ailé, Lustucru, Gellé Frères, Little Gustave, Monin, Albert Ménès…
Agencies: Agence Messieurs, Extrême, Change, Socialy, Dupont Lewis, Culture Food, Fooding Company, Twid…
- Feel free to send me a message, I'd be happy to answer!
- Full portfolio available on request.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Elmut
On Malt
Art Director PackagingAugust 2024 - November 2024 (3 months)PACKAGING - BRANDING - BRAND STRATEGY - ILLUSTRATIONCreation of dog and cat packaging for the natural dog food brand ELMUT. Creation of treat packaging. Creation of illustrations - Lustucru RizArt DirectorAGRICULTUREFebruary 2024 - February 2024Creation of the design for new innovation products for Taureau Aile
- Good viePackaging Graphic DesignerMay 2022 - May 2022Paris, FranceCreation of can packaging labels for beverages. Creation of illustrations, mock-ups, and flat labels.
Reviews
Recommendations
IC
LC
+9
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Education
- BTS Visual Communication, Multimedia OptionLycée Jacques Prevert Boulogne billancourt2006
- Bachelor's degree in Print and Web GraphicsEcole multimédia 750032011