Freelancer profile translated to English.

Description

Hello,

My name is Cécile Collange and I specialize in Innovation Marketing.

I would be very happy to assist you with your marketing and strategic projects 😊

With 14 years of complementary experience in marketing, in various sectors and positions (in B2B and B2C), I can support you at any stage of your projects:

-Operational Marketing: packaging, communication tools, promotion, etc.

-Strategic Marketing and Marketing Studies: targeting, positioning, marketing plans, qualitative studies, quantitative studies, strategic vision, etc.

-Innovation Projects: innovation project management, foresight, creativity to find new ideas, concept testing, etc.

And on various missions with flexibility:

-Operational: coordination, conducting semi-structured interviews, questionnaire writing, analysis, etc.

-Strategic: innovation plans, vision, conclusions, recommendations, etc.

I combine classic marketing methods with Collective Intelligence methods to ensure truly successful Innovations. Thus, I organize and lead creative sessions with passion.

Above all, I create fluid and effective relationships with teams, even remotely.

I would be delighted to work on your projects. Don't hesitate to contact me! See you soon!

Languages

English
Fluent
German
Fluent
Italian
Fluent
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

BOTANIC
Marketing Studies & Operational Marketing Officer (Fixed-term contract)
RETAIL (SMALL BUSINESS)
September 2006 - May 2007 (9 months)
Archamps, France
Operational marketing projects, product line redesigns, market analysis.
Product Line Redesign Packaging Operational Marketing Gardening Market Analysis Monitoring New Product Proposals Product Line Testing Pilot Product Line
SOMFY GROUP
Marketing Studies Manager (Fixed-term contract replacing maternity leave)
MECHANICAL ENGINEERING
June 2007 - December 2007 (6 months)
Cluses, France
Information system management, study organization, reporting and market volume forecasting, Strategic marketing planning support.
Marketing Studies Monitoring Market Potential Data Analysis User Experience Design User Testing Study Organization Customer Satisfaction
Ixiade
Studies Officer
CONSULTING AND AUDITS
December 2007 - June 2011 (3 years and 7 months)
Grenoble, France
Various technical projects: International, qualitative, and quantitative studies, interviews & questionnaires, analysis, synthesis, reports. Training for project managers (engineering profiles).
Marketing Studies Innovation Methods Creativity International Studies Training Qualitative Studies Quantitative Studies Concept Testing Trade-off Kano Questionnaire Development Online Questionnaire Design Thinking User Experience Design User Interface Design User Testing User Research

Check out Cécile's experience

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Business School Diploma
Inseec Chambéry (ex ESC Chambéry)
2006
ESC Chambéry – Savoie – INSEEC Alpes Savoie | 2002 – 2006 | Major de promotion Bac +5 Master Spécialisation Marketing & Communication 1 semestre en Autriche, Stage de 6 mois en Italie, Dernière année en apprentissage négoce BtoB

Marketing Consultant

Cécile Collange

Marketing Studies, Innovation Testing & Yoga Teacher

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