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Cecile BassinahCB

Cecile Bassinah

Marketing Communication, PR and Event Strategy

€450/day
Montpellier, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Cecile

Communication and marketing manager, I support you in the realization of projects in digital communication, social media, and event management, from A to Z or in part, to strengthen your business.
Expert in social media communication strategy, event management, visual identity, press and media relations.

I listen to your needs and anchor my interaction around human and tailor-made values.

I have supported various companies of all sizes. (French Army, Foreign Legion, Midi Libre, Alstom, Montpellier City Hall, MBS Junior Conseil, Thales, Le Monde Nouveau...)
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Montpellier (up to 50km), Paris (up to 100km)

Experience

  • MIDI-EVENTS - Midi Libre
    Marketing Communication Manager
    November 2021 - Today (4 years and 7 months)
    Montpellier, France
    - Orchestrate, implement, and coordinate the overall communication policy of the Midi Events department.
    - Design and implement the communication strategy for various target audiences.
    - Event, commercial, institutional, internal, and digital communication (corporate, social media, etc.) and marketing activities...
    - Cross-functional communication-marketing activities with clients and project teams.
    - Management of communication teams on event projects.
    - Change management.
    - Digitally animate the brand's presence.
    - Redesign of the websites Midievents.fr and Salon du Littoral (littoral-expo.com).
    - Performance indicator analysis.
    - Implementation of partnership strategies.
    Event projects: Le Monde Nouveau: https://www.linkedin.com/showcase/le-monde-nouveau Salon du Littoral: https://www.linkedin.com/company/salon-du-littoral-enjeux-m%C3%A9diterran%C3%A9ens All event projects organized by Midi Events, the BtoBtoC event service of Midi Libre: https://www.linkedin.com/showcase/midievents
    -----------------------
    Skills in print, digital, editorial, advertising, event management, social media, public relations, press relations, internal communication, CSR...
    Tools used: Social networks (LinkedIn, Instagram, Facebook, Twitter, YouTube...) Video: iMovie Visual creation: Canva Pro, InDesign, Photoshop... External agency
  • MBS JUNIOR CONSEIL
    Vice President External
    July 2020 - October 2021 (1 year and 3 months)
    • Implementation of strategic actions with the members of the executive committee, the international department, and the internal vice president to coordinate the activities of the internal and external departments and MBS Junior Conseil.
    • Management and leadership of the members of the external department (communication, business development, and project management departments).
    • Management of social media communication strategy, partnerships, and events.
    • Setting objectives, ensuring the smooth running of activities.
    • Collaboration on ongoing consulting projects.
    • CSR development management.
    • Ensuring a successful client experience.
  • Thales
    Communication and Change Management Project Manager
    September 2020 - September 2021 (1 year)
    - Collaborate with each Thales Services entity to improve customer communication (crisis management, complaints, satisfaction surveys...).
    - Lead the IT Operations Department in animating its community (intranet, forum...) and in its project communication.
    - Internal and external communication for the department, in collaboration with quality managers, implement and lead internal and external communication for the quality department (website, digital events, external events, ...).
    - Collaborate with each Thales Services entity to improve customer communication (crisis management, complaints, satisfaction surveys...).

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Education

  • Grande École Program - Master's Degree, International Business and Management
    Montpellier Business School
    2021
    Programme Grande Ecole - Bac+5, Commerce international et management
  • Bachelor's degree
    Montpellier Business School
    2019
    Bachelor's degree

Skill set (23)

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