About Cecile
French
Native or bilingual
English
Fluent
Experience
- FAVOREAT DESIGN AGENCYDIGITAL AND DESIGN PROJECT MANAGERAGRICULTURESeptember 2018 - September 2025 (7 years)Nantes, FranceProject management:management of communication and design campaigns, team coordination, quote creation, strategic proposals, schedule and budget tracking (up to €250k), client relations.Brand strategy & branding:audit, creation and redesign of visual identities, repositioning in the European and North American markets.Content and production:organization of photo and video shoots, from brief to post-production, optimization of production times.Product development:briefing for packaging creation, production monitoring until delivery.Social media:definition and deployment of digital strategies (engagement and awareness campaigns, influencer, paid media up to €150k).Results: +150% average engagement, community growth on several accounts.Email marketing:implementation of automated workflows and conversion campaigns.Results: +25% open rate, +10% conversion. Web: management of the creation/redesign of showcase & e-commerce sites, from audit to testing.Management:supervision, creation of internal materials (guides, tutorials), team training on social media practices and project management.Clients & references:North America: Savencia US and Canada, Inter Rhône, Comté, Gutzy, Cheese Lover Shop, Roucadil.Europe: ECV, Sapio Spirits, Comité National des Charcutiers Traiteurs, Jaya Care, The Batch Culture.
- ECV DIGITAL DE NANTESLECTURER TRAINER (MASTER 1 AND 2)September 2021 - June 2024 (2 years and 9 months)Nantes, FranceTeaching:writing course materials, conducting in-person sessions, continuous evaluation. communication, inbound marketing, brand content, community management, and project management).Evaluation & juries:participation in final project defense juries (Bac+5 level).
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Education
- Master's degree in Art DirectionECV Digital Nantes2020Master direction artistique
- Double Bachelor's degree in Law and ManagementUniversity of Orléans2018Double licence Droit et Gestion