Freelancer profile translated to English.
Back to original languageAbout Catherine
🚀 I help companies develop their digital visibility and acquisition through simple and effective strategies.
With over 6 years of experience in digital marketing, I specialize in:
✔️ Implementing acquisition strategies (emailing, content, social media)
✔️ Creating impactful content (newsletters, web pages, campaigns)
✔️ Optimizing CRM tools and customer journeys
✔️ Analyzing performance and continuous improvement
🎯 My approach: get to the point, with concrete actions that generate results.
đź’ˇ Trilingual in French, English, and Russian, I work in various environments, including international ones.
👉 Available for one-off missions or regular support.
French
Native or bilingual
English
Native or bilingual
Russian
Native or bilingual
Can work on-site
Bourges (up to 20km)
Experience
- FreelanceIndependent Consultant – Digital MarketingCONSULTING AND AUDITSJune 2023 - Today (3 years and 2 months)Bourges, FranceClient support on their digital strategy• Content creation and social media management• Online visibility optimization
- FRR (Groupe Patà pain),Digital Communications Officer (Marketing Department)April 2021 - May 2023 (2 years and 1 month)18000 Bourges, FranceDefinition and deployment of the brand's digital marketing strategy• Coordination of teams and external service providers◦ • Management of web projects: showcase and e-commerce sites◦ • Implementation of acquisition campaigns and analysis of marketing performance• • Management of operational activities for a website: implementation of web marketing campaigns, sales monitoring, performance indicator tracking◦ • User experience analysis and optimization◦ • CRM coordination and email/marketing automation campaigns◦ • Management of social media, newsletters, and digital content
- Domaine Henri Bourgeois,Digital Relations OfficerJanuary 2020 - January 2021 (1 year)Sancerre, FranceDefinition and management of the digital marketing strategy• Cross-channel communication actions• Management of social media, newsletters, and websites• Creation of editorial and multimedia content
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Education
- Master's Degree in E-Business MarketingFEDE2023M2 Mastère Marketing E-Business
- BTS in Web Design & Digital CommunicationAFPA2017BTS Web Design & Communication Digitale