Freelancer profile translated to English.

Description

I support organizations and companies that need to communicate complex content clearly – externally, for real target audiences. Whether it's a research institution, a startup, or a medium-sized company: if you have something that needs explaining, you've come to the right place.

My focus is on clarity, structure, and understandability: developing content from the ground up, refining statements, structuring texts logically, and formulating them to fit the brand and target audience – without marketing buzzwords or empty promises.

I conceptualize and create website texts, provide editorial support for relaunches, and develop content structures for digital presences. I also handle blog articles and social media texts if they are thematically embedded. Pure mass production or short-term individual orders are not part of my offering.

My working method is editorial and structured: I think about content from the perspective of the target audience, develop clear content lines, and pay attention to tonality, readability, and internal logic.

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

JUNIK Media
Communications Manager, Owner
PRESS AND MEDIA
January 2020 - Today (6 years and 7 months)
Gelsenkirchen, NW, Germany
JUNIK Media stands for communication that is understood – and for digital projects that demonstrate this.

As a freelance communications manager, I bring over ten years of experience in science and institutional communication – including as an online editor at Ruhr University Bochum and Fern University Hagen. I know how universities, research institutions, and public clients communicate – and what they really need.

For more complex projects, I work with a dedicated network of specialized partners: WordPress development, graphic design, corporate identity. Lean, without agency overhead, but with the same professional depth.

Focus areas: Website relaunch, information architecture, Figma, AI-supported editorial workflows, content strategy.
Content Strategy Wordpress Online Journalism Editorial Science Communication
FernUniversität in Hagen
Online Editor
EDUCATION AND E-LEARNING
December 2019 - July 2024 (4 years and 7 months)
Hagen, NW, Germany
Employee in the Communications and Public Relations Department of Fern University Hagen. Responsible for the editorial support of the scientific further education section in the channels Web, PR, and Social Media. Participation in the working groups Newsletter, Image Database, and News Portal – with the aim of preparing content for target audiences and strengthening the university's digital visibility.
Editorial Social Media Content Science Communication Microsoft Office Online Journalism
Lensing Media
Freelance Journalist
PRESS AND MEDIA
July 2017 - December 2019 (2 years and 5 months)
Dortmund, NW, Germany
Independent collaboration with the daily newspaper for the Dortmund district editorial office. Responsible for the independent coordination and consultation with editors on-site. Research and writing of texts in various journalistic styles – from news to features. Additionally: press photography and image selection for the print edition.
Editorial Proofreading/Editing Online Research Proofreading/Editing Online Journalism