About Carolin
German
Native or bilingual
French
Native or bilingual
English
Fluent
Experience
- ElternzeitParental LeaveMay 2024 - Today (2 years and 1 month)Caring for my daughter during parental leave until June 2025
- Weingut Kloster EberbachMarketing & Sales ManagerWINE AND SPIRITSMay 2023 - April 2024 (11 months)Eltville, HE, Germany
- Responsible for Marketing & Communications with team leadership (3 people)
- Development, planning & implementation of the 360° marketing mix and communication strategy
- Creation & further development of the cross-media communication plan (website, social media, PR)
- Planning & implementation of social media activities and performance tracking
- Development of sales promotion measures for the private customer segment
- Design & management of print and OOH advertising materials, including price lists & image brochures
- Maintenance, revision & further development of the Kloster Eberbach website and the winery's online shop
- Global Sports Group,Team Lead Country ManagementNovember 2022 - April 2023 (5 months)Groß-Gerau, HE, Germany
- Coordination & strategic development of all international Country Managers
- Responsibility for operational implementation & performance
- Management of international markets
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Education
- Master of Management2017Master of Management Sciences, Schwerpunkt Marketing
- Bachelor of ScienceUniversité de Lorraine, IAE METZ2015Bachelor