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Caroline Van OsselCV

Caroline Van Ossel

360° Marketing Communication BTOB Events

On-demand
Toulouse, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Caroline

With over 10 years of experience in communication, events, and operational marketing, I have acquired the main methods for implementing an innovative and effective marketing and communication strategy.

Dynamic, responsive, and rigorous, I would be delighted to help you define your communication and marketing action plan to promote your brand, and develop your company's image and reputation.

So please do not hesitate to send me your projects, I will respond with pleasure!

See you soon,
  • English

    Fluent

  • French

    Native or bilingual

  • Spanish

    Conversational

Can work on-site
Toulouse (up to 50km), Plaisance-du-Touch (up to 20km)

Experience

  • AKANEA Développement
    Operational Marketing Project Manager
    SOFTWARE PUBLISHING
    February 2015 - March 2019 (4 years and 2 months)
    Blagnac, France
    Marketing Strategy: Design and implementation of the operational marketing plan and the off & online media plan.

    Inbound Marketing: Creation of communication materials (white paper, expert review, client testimonial, video, advertisement).
    Writing SEO-optimized content for the website.
    SEO/SEA management, keyword tracking, and Adwords campaigns.

    Lead Generation: Creation of prospecting emails.
    Reporting and tracking of key indicators.
    Design of sales support tools (commercial brochure, product sheet, sales pitch, video).

    Events: Communication and logistical organization of external events (trade shows, conferences, client meetings).

    Community Management: Development of the social media communication strategy for Facebook, Twitter, and LinkedIn. Management of the editorial calendar.
    Communication Strategy Inbound Marketing Lead Generation Events Social Networks Media Adobe Creative Suite
  • MLG consulting
    Communication and Operations Manager
    CONSULTING AND AUDITS
    April 2009 - March 2014 (5 years)
    Paris, France
    Event Logistics: Design and monitoring of trade show logistics schedules.
    Coordination with co-organizers, service providers, and internal stakeholders.
    Creation of exhibition plans, logistical management of trade shows, and coordination with exhibitors.
    Monitoring of sales administration.

    Communication: Implementation of communication plans for each trade show.
    Production of communication materials (invitations, visitor guides, conference programs) and sales support tools (commercial brochures and pricing).

    Community Management: Management of Facebook and Twitter pages for each trade show.
    event organization communication plan Social Networks Team Management Print Communication sales support tools
  • Dassault Aviation
    Event Project Manager
    AVIATION AND AEROSPACE
    June 2008 - December 2008 (7 months)
    Saint-Cloud, France
    Operational management of international exhibitions (Paris Air Show, 100 years of GIFAS).
    Implementation of exhibition plans, coordination with service providers and collaborators.
    organization logistics english coordination Team Management Events

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Education

  • Bachelor in Advertising Communication
    ISEG Lille
    2006
  • BTS in Business Communication
    EFFICOM Lille
    2005
    BTS effectué en alternance.

Certifications

  • Adobe Illustrator
    Dawan
    2019
    Advanced Adobe Illustrator

Skill set

Categories